Head of Product Marketing (Remote)

About ClearGov ClearGov is building the modern financial operating layer for the public sector.
We help US local governments and school districts plan, budget, report, and communicate their finances with clarity and confidence. From long-term planning to financial reporting, compliance, and transparency, our platform connects the work finance teams are already doing and makes it easier to deliver for their communities.
Today, more than 2,000 public sector organizations use ClearGov, and we continue to expand our platform and reach as we grow.
Be Human We are human partners to our colleagues and customers and lead with consideration and kindness - making space for others to do the same. Be Better Together We are committed to building an inclusive community where everyone thrives. We share successes, support each other through challenges, and show up for our teammates the way we show up for our customers. Be Honourable/Honorable We are responsible to our colleagues and customers. We bring our full selves to every conversation, every project, every decision, and every relationship. We turn honour into the foundation that powers everything we do.

You care about the team, not just your own work
About the Opportunity ClearGov has built a strong product marketing foundation, with an established team supporting product launches, messaging, and sales enablement across a growing portfolio. As the company enters its next phase of growth, ClearGov is hiring a Director of Product & Solution Marketing to elevate the function from strong product-level execution to platform-and- solution-level strategy.
Reporting to the VP of Marketing, this leader will define how ClearGov positions, packages, and brings to market a suite of 13 products across cities, counties, school districts, and special districts, each with distinct needs and buying dynamics. The Director of Product & Solution Marketing will help the company make sharper decisions about where to invest, how the products fit together, and how ClearGov expands within its customer base.
The Director of Product & Solution Marketing will serve as a strategic partner to the VP of Marketing, CPO and CRO, translating customer and market insight into portfolio choices and measurable commercial impact.
This leader will manage an established team of four, creating a five-person product & solution marketing organization, with the opportunity to grow the team as the function expands.
Lead pricing and packaging strategy: Set the strategic direction for bundling, discounting, and launch pricing in partnership with Product, Finance, Revenue, and external research partners.
Define how ClearGov’s products fit together, where bundling and cross-sell opportunities exist, and how positioning and go-to-market motions should vary across customer segments.
Represent product marketing with the executive team and board, connecting market, customer, and competitive insight to growth priorities and business performance.
Lead and develop the product marketing organization: Build on the team’s subject matter expertise and strengths in messaging, launches, and enablement while expanding its capabilities in portfolio strategy, market intelligence, pricing, and commercial planning.
Partner with Product, Marketing, and Sales on new product / bundle launches and create repeatable approaches for positioning, packaging, and commercializing acquired products.
Partner with Revenue and Marketing leaders to improve cross-sell, upsell, and account-based growth programs across ClearGov’s customer base.
Establish a market and customer intelligence discipline: Build competitive intelligence, win-loss analysis, and industry engagement that inform product, sales, and portfolio decisions.
Own the market narrative and field adoption: Craft bold, outcome-based messaging that clearly differentiates ClearGov from spreadsheets and competing vendors, including sharp depositioning that sales can use in live deals. Ensure sales actually uses what the team builds by measuring content adoption, retiring assets that go unused, and tying messaging to win rates.
Define how product marketing performance is evaluated and connect the team’s work to adoption, expansion, win rates, and revenue outcomes.
Significant product marketing leadership experience in B2B SaaS, including recent experience at the Director or Senior Director level, or operating at a comparable scope.
Experience owning go-to-market or commercialization strategy across a multi-product / platform portfolio, multiple customer segments, or distinct buyer personas.
A track record of translating customer, market, and competitive insight into positioning, portfolio, investment, or growth decisions.
People leadership experience, including building, developing, and elevating a product marketing team.
Strong partnership with Product, Sales, and Marketing leaders in a mid-market or enterprise sales environment.
Experience with mid-market or lower-enterprise B2B SaaS products in the $30K-$60K ARR range and sales cycles of approximately three to four months.
Experience with programmatic growth motions such as account-based marketing, cross-sell, or upsell at scale.
Experience supporting growth through M&A, portfolio expansion, or product-line integration.
Experience building win-loss, competitive intelligence, or industry analyst programs.
In the spirit of transparency, we are excited to share the base salary for this position is $165,000 - $200,000 USD or $155,000 - 190,000 CAD, and exclusive of fringe benefits or potential bonuses. If you are hired at ClearGov, your final base salary compensation will be determined by factors such as skills, interview performance, education and/or experience. In addition to those factors, we believe in the importance of pay equity and consider internal equity of our current team members as a part of any final offer. Hiring beyond the base range would not be typical in order to allow for future & continued salary growth. Why Join ClearGov Remote and flexible work environment
Meaningful work that impacts communities across the United States
Benefits Medical, dental & vision insurance
Life + AD&D insurance, plus short-term and long-term disability insurance (US)
Life + disability insurance (Canada)
10 company holidays
Paid jury duty + civic service leave
Employee assistance program
2 summer days + annual end-of-year Dimming of the Lights
Employee referral bonus program
ClearGov is an equal opportunity employer committed to diversity and inclusion. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, age, or any other protected characteristic. Hiring decisions are based solely on qualifications, merit, and business needs.

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