Head of Arts & Culture

Perelel is an OB/GYN-founded women's health company on a mission to deliver doctor-engineered supplements informed by up-to-the-minute clinical insights that meet the needs of womanhood. We take the burden off women to self-research by bringing a level of clinical rigor that doesn't exist elsewhere in the category. We're in the middle of an exciting brand evolution, broadening from a prenatal vitamin specialist to the leading authority in women's nutritional health.

We're looking for an Art Director who is an equal parts designer, conceptual thinker, and visual storyteller. Someone with exceptional taste, strong creative instincts, and an obsession with making every piece of work feel elevated, intentional, and unmistakably Perelel.

You’ll partner closely with the Chief Creative Officer to bring our brand to life across every touchpoint, from campaigns and product launches to evergreen social, email, packaging, and beyond. You’ll be hands‑on in the work every day: concepting campaigns, designing assets, shaping visual systems, and helping art direct photography and video. At the same time, you’ll serve as a creative leader within the team: providing thoughtful feedback, collaborating closely with external agency partners, helping maintain a high creative bar, and ensuring everything we put into the world reflects the quality and ambition of the Perelel brand.

You’re energized by building brands, elevating creative, and collaborating across disciplines to create work that is both beautiful and effective.

Creative Concepting

Partner with the Chief Creative Officer to develop creative concepts for campaigns, product launches, seasonal moments, and brand initiatives.

Translate strategy into compelling visual ideas that are emotionally resonant, culturally relevant, and built to perform.

Create moodboards, creative presentations, visual narratives, and design explorations that inspire teams and align stakeholders.

Stay immersed in design, fashion, beauty, wellness, photography, and culture - bringing fresh inspiration while protecting the integrity of the Perelel brand.

Create polished, production-ready assets with exceptional craft, attention to detail, and consistency.

Develop scalable design systems, templates, and asset libraries that enable creativity at scale.

Partner with creative agencies, external copywriters, marketers, photographers, and motion designers to bring ideas to life.

Art Direction

Help lead the visual direction of photography and video productions from concept through final execution.

Develop shot lists, casting inspiration, styling references, prop direction, and visual treatments.

Partner closely with the Chief Creative Officer on every major production, collaborating with photographers, stylists, and production teams from concept through shoot day to bring creative ideas to life and ensure every production reflects the Perelel aesthetic and tells a compelling story.

Partner closely with the Chief Creative Officer to shape and elevate Perelel's creative output across every channel.

Help maintain a consistently high creative standard, providing thoughtful feedback that improves both the work and the people creating it.

Review and refine creative throughout the process, ensuring every deliverable is cohesive, polished, and on-brand.

Champion strong design systems, thoughtful storytelling, and a culture of creative excellence.

Bring ideas, solutions, and a clear creative point of view to every project.

Collaborate closely across all teams to translate strategy into compelling creative

Balance brand-building with performance, creating work that is emotionally resonant while driving business goals.

Thrive in a fast-moving, entrepreneurial environment where priorities evolve quickly and every project is an opportunity to raise the bar.

5-8 years of experience in graphic design or art direction, ideally within consumer brands, wellness, beauty, health, or lifestyle.

Experience designing across multiple channels and touchpoints, with the ability to adapt creative while maintaining a cohesive brand experience.

Deep understanding of typography, layout, photography, color, and visual storytelling.

Experience creating work that spans digital, social, packaging, retail, and brand campaigns.

Comfortable presenting work, articulating creative rationale, and incorporating feedback thoughtfully.

Proficient in Adobe Creative Suite and Figma.

Experience in women's health, wellness, beauty, or another science-backed consumer category.

Experience art directing photo and video shoots.

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