(Senior) Multimedia Marketing Producer
Breastcancer.org
The Senior Multimedia Producer leads the planning, production, and distribution of Breastcancer.org's multimedia content, including webinars, video storytelling projects, and other digital content initiatives. This role owns the end-to-end production process—from concept development and talent booking through live event execution, post‑production, and distribution—working closely with editorial, medical, marketing, and external production partners to create compelling, mission‑driven content.
Key Responsibilities Own and manage the multimedia production calendar, ensuring alignment with organizational priorities and editorial goals.
Partner with editorial, medical, and marketing teams to identify content opportunities and develop multimedia formats that serve audience needs.
Lead production planning for webinars, video projects, and other multimedia initiatives from concept through publication.
Develop creative briefs, production timelines, budgets, and project plans.
Serve as the primary liaison between internal stakeholders and external production vendors, freelancers, and platform partners.
Maintain production standards, workflows, and best practices across all multimedia content.
org's webinar and virtual event series, managing all aspects of planning and execution.
Conduct background research and prepare briefing materials for hosts, moderators, and guests.
Develop event titles, descriptions, registration copy, promotional messaging, and supporting content in collaboration with marketing and editorial teams.
Create run‑of‑show documents, speaker preparation materials, and audience engagement plans.
Manage live event execution, including speaker coordination, platform management, audience Q&A, and troubleshooting.
Oversee post‑event production, including editing, captioning, asset management, and publication.
Publish recordings and supporting resources through the CMS and other distribution channels.
Track and report webinar performance metrics, including registration, attendance, engagement, and audience feedback.
Video Production Lead production of original video content, including patient storytelling videos, expert interviews, educational content, and other mission‑driven multimedia projects.
Conduct pre‑production research and coordinate participant outreach, scheduling, releases, and logistics.
Oversee production and post‑production workflows, ensuring content is delivered on time, on budget, and aligned with creative and editorial objectives.
Coordinate captioning, accessibility requirements, archiving, and asset management.
Publish video content across owned channels, including the website, YouTube, and social platforms.
Create or coordinate short‑form promotional video assets to support distribution and audience growth.
Support the development and production of podcast or audio content as organizational priorities evolve.
Manage audio recording, editing workflows, distribution, and promotional assets as needed.
Measurement & Continuous Improvement Monitor audience engagement and content performance across multimedia channels.
Analyze production outcomes and audience feedback to inform future programming and content strategy.
Stay current on multimedia production trends, audience behaviors, and emerging technologies relevant to health and nonprofit media.
Qualifications 10+ years of experience producing video, broadcast, digital media, live events, webinars, podcasts, or news content.
Demonstrated experience managing end‑to‑end content production and complex stakeholder relationships.
Strong editorial judgment and storytelling skills, with the ability to translate complex health information into engaging audience‑focused content.
Experience working with production vendors, freelancers, and creative partners.
Familiarity with webinar and virtual event platforms, video production workflows, CMS publishing, and social video distribution.
Strong project management skills with exceptional attention to detail and the ability to manage multiple projects simultaneously.
org is an equal opportunity employer and is fair in all of its employment practices for persons without regard to gender, national origin, disability, veteran status, sexual orientation, age, color, race, or religion.
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