Head of Marketing Management Remote (m/f/d)
VComply, Inc.
Director of Marketing
Today, there are over 6k different regulatory compliance frameworks that businesses are required to comply with across different industries. Today, most businesses manage this process in spreadsheets, or cobbled together in non-purpose-built solutions.
Our easy-to-use SaaS solution helps our customers manage their internal and external compliance, regulation, risk, and governance practices – avoiding hefty fines, or worse, their ability to conduct business all-together.
2.7B worth of regulatory fines were accrued by financial institutions alone in 2021, with the largest fine totaling $700M. Businesses need our software to comply with these regulations to exist. Enabling every business to accurately predict their risk and proactively comply with their business's obligations with delightful and intuitive software.
As the Director of Marketing for a startup, you will wear multiple hats as we scale. You'll get to run demand generation, growth marketing, brand marketing, customer marketing, product marketing, field marketing, and you'll be the core backbone of our product-led / land & expand growth motion.
You'll work with our sales, product, design & eng teams to develop a product-led flywheel.
You'll use data-driven strategies to measure adoption of our PQLs while developing inventive and engaging marketing campaigns that reduce our CAC.
You'll wake up a historically snoozy space with a refined voice and message centered around our customer's experienced value.
You'll be making a significant difference to current & future customers who'll leverage V-Comply.
We have a global customer base, and physical office locations in the Bay Area, and India. We're remote first and have team members spread along the west coast.
You've built and managed a high-performance team with both internal roles and external contractors.
You're data driven and understand technology – you don't have to be able to write queries, but you're dangerous with spreadsheets, understand software workflows, and can collaborate well with PDE teams.
You understand PLG from a growth marketing perspective – registration flows, in app events, adoption moments, and you are comfortable with the tool stack to support this motion.
Customer Obsession
Data-Driven Decision Making
$190k - $220k
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