Head of Marketing Management Remote (m/f/d)
The Beauty Institute
We are a multi-campus cosmetology school in the Philadelphia metropolitan area. We are looking for a Digital Marketing Manager (remote position). You’ll be responsible for lead generation and branding.
Oversee lead generation across social media, company websites, and other advertisement platforms
Monitor performance metrics across SEO, paid advertising (Facebook Ads, Google Ads), Social Media, and CRM
Meet goals for leads, with weekly reporting on performance metrics
Help identify, select and manage marketing agencies/vendors to ensure implementation and performance
Monitor reviews/comments on Google, Facebook, Instagram, and other social media platforms
Generate ideas for marketing campaigns
Manage our CRM (Velocify)
Manage budgets for marketing campaigns
Help Build and Maintain Websites as needed
Assist with various projects
Minimum 2 years of relevant digital marketing experience
Strong computer, reporting, and communication skills
$100k
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