Head of Public & Media Relations

Media Relations Manager
~ System1 is the leading global Marketing decision making platform. We help brands measure and understand whether their marketing works. Predictive technology is our passion but our focus is very much human. We understand the power of emotion and capture the nuances of human behaviour to power data-driven decisions. We want to drive change and rewire behaviours, envisioning a world where our pioneering methodologies are embedded in the workflows of every marketing decision-maker. So if you share our enthusiasm, are ambitious, creative, and highly motivated, then we'd love to hear from you! Join the System1 team to continue to help us remove the guesswork for marketeers everywhere, as well as secure our growth, ambition, and success.

Are you up for being a part of the Marketing team to promote System1, our thought leadership, partnership activity and product launches?

• Are you excited by working with leading edge IP and products that can make a huge impact on our customers' businesses?
• Do you enjoy being able to utilise various skills, like research, media relations, copywriting and relationship building?

System1 is looking for a Media Relations Manager to build our media presence and generate quality leads through earned media, speaking engagements, and industry awards. This person will be the day-to-day driver of press outreach and relationship-building with reporters covering marketing, advertising, and research - translating System1's emotion-based creative effectiveness work into stories that land coverage and drive high-intent leads. This role will report into the Global PR Manager and sit within the wider Marketing team.
Media Relations
~ Handle day-to-day media relations, both responsive (inbound requests, HARO/Qwoted-style platforms) and proactive (storymining from daily news and System1's testing platforms for real-time commentary opportunities)

Cultivate and maintain relationships with reporters, journalists, and key industry influencers; build and maintain targeted media lists segmented by beat (adtech/martech, advertising trade press, business press)
Prepare media briefers, Q&A docs, and talking points ahead of interviews and press engagements
Manage media attendees and press logistics at events (System1-hosted and third-party conferences)
Support crisis/reactive communications and rapid-response messaging as needed
Content & Thought Leadership
Draft owned materials like press releases, bylined articles and quotes
Partner with subject matter experts internally to surface story angles from System1 research and product data

Identify and manage the pipeline of speaking opportunities (conferences, podcasts, panels) alongside System1's Partnerships team
Measurement, Reporting & Operations
Support the preparation of monthly PR recaps reporting on media coverage, share of voice, and PR-sourced lead attribution
Maintain internal documentation of all media coverage and work with the Digital Coordinator to add relevant media coverage to System1's website and social schedule

~ Serve as a connective point between Marketing, Partnerships, and Commercial to ensure media wins are surfaced into sales enablement materials and channels like LinkedIn

Relationship Builder - leveraging relationship-building skills to keep internal teams informed of the latest PR campaigns and updates, and external contacts updated on System1's ongoing thought leadership

• Storyteller - you enjoy storytelling and finding creative ways to showcase data and thought leadership. Positive Attitude - enjoys working in a creative and fast-moving environment and thrives in a team role co-ordinating between different departments
• Enjoys working on multiple projects at once without sacrificing quality
• Intellectual Curiosity - given the thought leadership we create and foundation in behavioral science, an appreciation and curiosity in our research and the world of advertising would help

3-5 years of experience in media relations, PR, or communications, ideally agency or in-house at a B2B, martech/adtech, or research/insights company

Experience managing conference speaking pipelines and/or awards submissions
Strong writing skills across press releases, media briefers, and spokesperson talking points
Comfortable working cross-functionally with sales teams to connect PR activity to commercial impact
Familiarity with media monitoring/coverage tracking tools like Meltwater

Competitive salary + bonus scheme

• Health Insurance / Medical Insurance / Dental Insurance
• Pension / 401K Plan
• Flexible working arrangements (hybrid)
• Educational reimbursement opportunities
• Unlimited opportunities to interact with some of the leading thinkers in advertising and marketing fields
• Financial Health checks
• Wellbeing resources, including "de-clutter days" for your personal and professional needs.

We welcome applicants from all diverse communities and encourage our candidates to ask us about reasonable adjustments that we may be able to make to support through our recruitment process and while in post.