Head of Marketing Communications - Remote

Director of Marketing & Communications
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Candidates selected for an interview may be asked to provide a portfolio of their successful marketing and communications projects and campaigns.
With questions about the position or office, or for requests for accommodations or support with the application process, please email UMSI Human Resources at [email protected] .
TheSchool of Information ( is a progressive, interdisciplinary professional school that offers five academic programs. UMSI delivers innovative, elegant, and ethical solutions connecting people, information, and technology. The school was one of the first iSchools in the nation and is the premier institution studying and using technology to improve human computer interactions. Our school mission is to create and share knowledge so that people will use information - with technology - to build a better world.
Reporting to the Dean of Information, you will lead a team of communicators and partners, working closely with the School of Information (UMSI) teams and leadership to effectively represent the School's mission and vision to multiple audiences and to market UMSI's academic and research programs. The director is a creative thought leader for the school who sets the tone for collaboration and goal-setting, seeks out and tells UMSI's unique stories of achievement and impact, and implements reflective and data-informed communications and marketing strategies.
development and alumni relations, recruitment, research administration, others) to develop and implement marketing and communications strategies across multiple channels that ensure consistent, effective, and integrated messaging and practices across platforms.
Serves as a member of the UMSI Management Team.
Co-leads the creation of a recruiting strategy for each of UMSI's programs in collaboration with the Office of Academic and Student Affairs; oversees production of digital and physical products (web, print, video, advertising) necessary to support the strategy.
Manages the school brand.
Maintains knowledge of marketing and communications best practices and trends and ensures professional development of the UMSI M&C team.
Provides leadership in communications best practices across the many teams and communicators working throughout the School; Works with cross-departmental partners to support their communications goals - supporting strategic planning, discussing outcomes, identifying learning moments, and generating ideas for future campaigns.
Sets and implements a data collection strategy to support the assessment of marketing and communications initiatives and activities.
Public Relations (15%)
In collaboration with the dean, coordinate publicity plans for UMSI unit-led events.
Coordinate and direct crisis communications (internal and external), planning and coordinating as needed with the dean and school leadership.
Coordinate releases to media outlets, including photos, videos, and interview arrangements.
Communications Operations (15%)
Responsible for oversight of the school's website and social media channels, including content, promotion, performance management, and reputational management, as well as identifying promising new or declining channels.
Oversees maintenance of data repository related to website, social media performance, and other data sources deemed valuable.
Oversees governance and use of the school's internal intranet, with internal content development delegated to departments and teams across the school.
Oversees photo and video content development.
Manages the production of print products for the school.
Serves as creative producer and editor-in-chief for digital and print publications; writes original content as needed.
Provides or delegates support for the dean's communications as needed.
Oversees the development and placement of advertising in collaboration with relevant teams.
developing and sustaining appropriate training; and monitoring individual job performance.
Manages personnel and materials budgets.
Serve on school, university, or professional organization committees/boards;
Bachelor's degree in marketing, communications, public relations, business, or related field, or an equivalent combination of education and experience.

• 8 or more years of progressively responsible experience in marketing and communications.
• Demonstrated experience developing and implementing integrated marketing/communications strategies, including branding, public relations, and digital/social media.
• Experience managing a marketing or communications team, including staff supervision, goal-setting, and performance management.
• Demonstrated experience leading or supporting crisis communications planning and response.
• Experience managing a recruiting, enrollment, or audience-engagement marketing strategy in partnership with academic or administrative units.

Experience in higher education marketing and communications, particularly within a school or college setting.
Master's degree in marketing, communications, public relations, or a related field.
Experience coordinating distributed or matrixed communications functions across multiple teams or departments.
Experience with website content management systems, web analytics platforms, and design/publishing software.
Experience managing or governing an intranet or internal communications platform.
In addition to a career filled with purpose and opportunity, the University of Michigan offers a comprehensive benefits package to help you stay well, protect yourself and your family and plan for a secure future. Generous time off (Vacation, Holidays, Season Days, Family Leave)
A retirement plan that provides two-for-one matching contributions after 12 months of eligible service, with immediate vesting
Many choices for comprehensive health insurance
Dental and vision insurance
Life insurance
Long-term disability coverage
Flexible spending accounts for healthcare and dependent care expenses
Positions that are eligible for hybrid or mobile/remote work mode are at the discretion of the hiring department. You will coordinate your schedule with your supervisor in accordance with school policy. You may be required to travel to multiple locations on and off campus. The main office workspace for this position is located in the Leinweber Computer Science and Information Building. You will be required to work during non-business hours and on weekends based on the requirements for your position
This position may work with and/or support systems that maintain or process sensitive institutional data as defined by university policy. Successful candidates must comply with federal, state, and local law, and/or university policies or agreements that require the university to implement specific privacy and security safeguards, including but not limited to ITAR, EAR, HIPAA, FERPA, and FISMA. This position is responsible for protecting data and information from unauthorized release or from loss, alteration, or unauthorized deletion; and following applicable regulations and instructions regarding access to computerized files and release of data internally or externally to the University of Michigan.
Salary is determined by direct relevant experience and demonstrated past performance results while ensuring equity on our team. While rare, we may offer a salary above the posted range for an exceptionally qualified candidate, considering internal equity and budget. Application Deadline
We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants, including protected veterans and individuals with disabilities.
Director of Marketing & Communications
Communications Director
Full/Part Time
Full-Time
Regular/Temporary
Communications & Marketing