Marketer for In-Home Care

Home Care Marketer

Griswold Home Care is seeking a dynamic individual to step into the spotlight as our new Home Care Marketer. If you thrive on building meaningful connections and have a passion for empowering others, we want you to join our mission-driven team.

Supporting our NEPA office, you'll spearhead the cultivation of relationships with clients, families, healthcare professionals, and community organizations. Your knack for relationship-building and marketing savvy will be instrumental in expanding our services and reaching new heights of community impact.

We're seeking a trailblazer in home care advocacy, someone who can weave magic through innovative marketing strategies and forge authentic connections. It means granting people the freedom they crave and the serenity they deserve. Compensation: $60,000 - $70,000 base salary, plus additional commission, cellphone stipend, and monthly auto allowance

Unearth and nurture potential leads through a blend of digital platforms, phone outreach, and face-to-face interactions.

Educate clients, families, and local communities about our services, ensuring crystal-clear comprehension of how we elevate their quality of life.

Forge connections with local communities, senior centers, and healthcare facilities to champion our services and forge strategic partnerships.

Autonomously juggle office-based duties and community engagement efforts with finesse.

Curate and participate in community events to amplify our services and foster invaluable connections.

Generous time-off policies, including 8 Paid Holidays, 6 Wellness Days, and 2 Volunteer Days to pay it forward, alongside vacation days that grow with tenure.

• Auto Allowance to keep you on the move.
• Cell phone stipend
• Comprehensive benefits package encompassing medical, dental, and vision insurance.
• Continuing Education & Professional Development Training to keep your skills sharp.
• 401k Retirement Plan with Employer Match to secure your future.
• Additional perks such as Life Insurance, Pet Insurance, Short and Long Term Disability insurance, Norton Lifelock, Legal benefits, & Flexible Spending Account

Degree in Marketing, Business Administration, or related field, or equivalent practical experience.

Prior experience in home care is advantageous.

Proficiency in a spectrum of marketing strategies including email, social media, content creation, and advertising.

Familiarity with CRM tools and lead management systems.

About Us: Join us at Griswold Home Care and become an integral part of our commitment to empowering the communities we serve. As advocates for diversity, equity, and inclusion, we foster a work environment that champions fairness and respect.

With over 200 locations across 31 states, Griswold is one of the country’s top home care companies, providing and referring professional, compassionate Caregivers around the clock. Griswold helps adults maintain quality of life despite advanced age, onset of illness or post-surgery recovery through services including companion care, home services, personal care and respite care. Founded by the late Jean Griswold in 1982, the company has maintained its founder’s profound sense of empathy for older and disabled adults and those living with chronic conditions. Griswold has been recognized as one of the top 500 franchises in Entrepreneur’s 2026 Franchise 500® and named a 2023, 2024 and 2025 Best of Home Care® Endorsed National Provider.

Still curious about what a Home Care Marketer does? Some other roles that are similar include Community Liaison, Community Relations Manager, Client Relations Specialist, Client Services Coordinator, Community Outreach Coordinator