Remote Senior SEO B2B Strategist

Ellipsis is emerging as a market leader in “GEO” for B2B technology companies. The transition to AI search has put a lot of the SEO industry on the back foot. we started building AI search products in 2021 on GPT-2, and thus this has been a time for us to thrive.

We have the tracking product (built in-house), the data (~25 million AI answers for analysis, with more tracked weekly), and the execution end-to-end from strategy, to writing, to in-house design, to optimization, and performance reporting.

As our newest Senior Organic Search Strategist, you will own the organic search strategy for your own portfolio of clients: deciding what work we do, when we do it, and why. You’ll be a strategic partner who understands each client’s goals, requirements, and position in the market, and who turns that understanding into a programme of work that our Content, Writing, and Design teams can execute -- and that actually helps the client win.

We have an increasingly varied (and growing) portfolio of clients, and are adding a second senior strategist to the team to support that growth, provide our sales team with more strategic support with prospective clients, and continue improving our understanding and execution of AI search strategy. The Senior Organic Search Strategist role is varied, fast-paced, and requires excellent strategic judgement. You’ll be responsible for a mixture of big-picture strategy across your client portfolio and hands‑on strategic deliverables -- everything from minor content updates to full‑site technical SEO audits -- giving you both the perspective to set direction and the depth to know exactly what it takes to execute it.

Ellipsis’ understanding of AI search is cutting edge, and we have proven experience of ensuring our clients win. Our Content Managers own day‑to‑day client relationships and delivery, but you’ll join client calls alongside them to present strategy, explain performance, and make the case for a course of action. You’ll need to be confident building a clear, evidence‑based argument, presenting it to multiple stakeholders, and handling challenge or pushback appropriately live on calls.

This starts with deeply understanding each client: their goals, their requirements, their position in the market, and how we can help them win. From there, you’ll translate that understanding into a clear programme of work, brief it into our Content and Writing teams, and keep it pointed at the outcomes the client actually cares about.

We are strategic partners to our clients, not the type of agency where the answer is always “do more content”. Ellipsis has built its own proprietary technology for AI search, and our strategists are its primary pilots. Driving performance
You’ll be across performance for every client in your portfolio -- not just reporting on it, but proactively driving forward the optimizations that will improve it. Supporting our sales team
You’ll support our sales team with strategic data and analysis for prospective new clients. This means quickly grasping what a prospect needs and how we can deliver it, then providing the sales team with the information they need to present this in a compelling way. Hands‑on strategic work
Routine work includes minor content updates, analysis of existing pages, and handling ad‑hoc queries and requests from clients; in‑depth work includes full‑site technical SEO audits, CRO audits, and similar. At Ellipsis, we pride ourselves on continuous improvement. We’re looking for an experienced strategist who can own the direction of a client account and be trusted to make -- and defend -- the calls that go with it. Beyond this, strong analytical skills, a critical eye for data and processes, and the confidence to make a clear recommendation from imperfect data are hard requirements.

You’ll need to be confident in getting up to speed fast on unfamiliar B2B and SaaS topics, and in translating a client’s commercial goals into a programme of search work that will actually deliver against them. If the data doesn’t support the strategy, or a client is asking for work that won’t move the needle, you’ll need to be confident in saying so -- and in proposing a better path. We are looking for candidates who can spot gaps or friction within our current processes and systems, and help drive forward improvements.

As a 100% remote team, we carefully balance collaboration with an environment that enables everyone to do their best work. You’ll communicate with the team through Basecamp (our project management software) and Google Meet, and with clients through Slack, Email, and video calls, so strong communication skills are critical. You need to be self‑motivated, proactive, and see projects through to completion.

This is a full‑time, 100% remote role. You’ll be a full team member, and involved in our team projects, work, and meetups.

Competitive salary with pension benchmarked to UK rates and based on experience.

£28 days of paid holiday

An additional 1 paid holiday day a year with each year of tenure, up to a maximum of 5 additional days.

Genuinely flexible working.