Head of Marketing Management

We’re a passionate team from Square, Google, Oura, Peloton, Uber, and more working to transform the human-pet relationship. Develop cutting-edge technology to revolutionize what it means to be a pet parent. Bridging the communication gap between pets and humans. That's the future we're building at Fi.
If you're someone who thrives in innovative, collaborative work environments and feels strongly about helping pets live longer, better lives, Fi could be the perfect fit. Fi is looking for a Director of Integrated Marketing!

Fi is looking for a Director of Integrated Marketing to help lead how we bring products and campaigns to market and connect our brand to our audience across every channel, globally. You'll sit at the intersection of product marketing, brand strategy, organic social, community, and partnerships. It's built for someone who thrives on turning strategy into flawless execution across a lot of moving parts at once.
\Partner with Brand Creative to shape and evolve brand strategy and craft campaigns that connect strategy to communications
Partner with Product to bring software feature announcements and hardware launches to life through integrated campaigns that drive sales, engagement, and brand love
Oversee organic social and community, setting the strategy and standard for how Fi shows up across these owned, non-paid environments
Guide content strategy, voice, and community engagement to build a loyal, vocal Fi audience
Work closely with the B2B team to develop partnership concepts and go-to-market plans
Execute partner marketing campaigns from concept through launch and measurement
Help optimize the performance of Fi's rescue program, partnering cross-functionally to grow its reach and impact

8+ years of marketing experience, including product marketing and/or integrated campaign management, with 2-3+ years in a people-leadership role
Proven track record owning a GTM process from brief to launch, ideally for a consumer hardware, subscription, or DTC brand
Experience managing or closely partnering with organic social and community teams
Comfort working with B2B or partnerships teams to build and execute co-marketing campaigns
Strong cross-functional collaborator who can align creative, brand, and channel teams around a single strategy
Data-informed decision-making, comfortable setting goals, tracking performance, and adjusting course

Enjoy flexible PTO to take the breaks you need.
Top-Notch Health Coverage: We’ve got your back (and teeth and eyes) with full medical, dental, and vision insurance.
Wellness Perks: Free access to One Medical, Kindbody, and Talkspace to keep you feeling your best.
Dog-Friendly Office: Give Back to the Pups: Make tails wag with a $500 annual donation to a dog charity of your choice through our BarkBack Program.
This role is also eligible for equity compensation.
\Fi is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship.