Head of Customer Success, Marketing, and Sales

Build the Brand. Help Drive What’s Next at Sagent. Sagent is hiring a Marketing Manager to join our team!
We're looking for an experienced, well-rounded marketing professional who can think strategically, turn ideas into action, and help strengthen how Sagent connects with our customers and the industries we serve. This is a hands-on opportunity to make an impact across a broad range of marketing initiatives—from brand strategy and digital marketing to content, sales enablement, events, and lead generation.
If you're a creative, results-driven marketer who enjoys collaborating across teams and balancing big-picture strategy with hands-on execution, we'd love to hear from you. Summary The Marketing Manager function is to lead and execute Sagent's marketing efforts, strengthening the company's brand, supporting revenue growth, and clearly communicating the value of our managed IT services and IT lifecycle solutions. This role requires a well-rounded marketing professional who can balance strategy with hands-on execution across digital marketing, content, sales enablement, events, and lead generation.
The Marketing Manager will oversee the development and execution of marketing programs that increase brand awareness, support sales initiatives, generate qualified leads, and position Sagent as a trusted technology partner.
Responsibilities Marketing Strategy & Brand Management
Develop and execute an annual marketing plan aligned with company revenue and growth objectives.
Maintain and evolve Sagent's brand positioning, messaging, and visual identity.
Ensure consistent brand standards across all marketing and sales materials.
Partner with executive leadership to support corporate communications and strategic initiatives.
Website & Digital Marketing
Manage and optimize the corporate website, ensuring content is current, accurate, and aligned with SEO best practices.
Drive organic and paid digital marketing initiatives, including SEO, SEM, email marketing, and digital campaigns.
Monitor website traffic, engagement, and conversion metrics; recommend improvements based on performance data.
Social Media & Content Marketing
Develop and manage Sagent's social media strategy, with a focus on LinkedIn and other relevant platforms.
Create and manage a content calendar supporting brand awareness, thought leadership, recruiting, and sales initiatives.
Develop and coordinate content such as case studies, blogs, white papers, customer success stories, and industry insights.
Collaborate with internal subject matter experts to translate technical concepts into clear, customer-focused messaging.
Develop and maintain sales collateral, presentations, solution briefs, and proposal support materials.
Partner closely with Sales leadership to support campaigns, account-based marketing initiatives, and customer outreach.
Ensure Sales has access to current, consistent, and effective marketing materials.
Plan and manage company participation in industry events, trade shows, conferences, and customer events.
Coordinate event logistics, sponsorships, booth materials, messaging, and follow-up campaigns.
Track event performance and ROI.
Lead Generation & Marketing Analytics
Develop and execute campaigns designed to generate qualified leads and support pipeline growth.
Manage marketing automation and CRM-related marketing activities.
Track and report on key marketing metrics, including lead generation, campaign performance, website engagement, and ROI.
Use data and analytics to continuously improve marketing effectiveness.
Ability to translate technical services into clear business value
Strong project management and organizational skills
Ability to manage multiple priorities in a fast-paced environment
Creative problem-solving and attention to detail
Qualifications Bachelor's degree in Marketing, Communications, Business, or related field
4-5+ years of marketing experience, preferably in B2B technology, IT services, managed services, or a related industry
Experience managing websites, digital marketing, social media, and content development
Experience supporting sales organizations and lead generation initiatives
Familiarity with CRM and marketing automation platforms
Experience with trade shows, events, or field marketing
Strong proficiency with Microsoft Office and marketing tools
Experience managing external agencies or vendors is a plus
Must be able to work at a computer for extended periods.
Must be able to communicate effectively via phone, email, and in-person meetings.
Occasional travel may be required for trade shows, customer events, or company meetings.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

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