Marketing Assistant

On Lok Dedicated to The Care of Elders: On Lok is a not-for-profit organization founded in the early 1970s by a group of citizens concerned about the plight of elders and the lack of long term options in the community. On Lok serves as the administrative arm of a group of five affiliated non-profit organizations. Its functions include research and development, human resources, fundraising and management information systems. We understand the importance of a system that works together. Your expertise, drive and passion can help us carry out our mission to improve lives and advance healthcare. Join our team of leaders to begin a rewarding career! POSITION SUMMARY Under the direction and supervision of the Marketing Manager, the Marketing Assistant supports the Marketing Dept's activities. This function assists in collecting and organizing marketing data and assets, prepares reports and reviews marketing materials for campaigns. DUTIES / RESPONSIBILITIES MARKETING CAMPAIGN SUPPORT Support team development of new marketing campaigns and strategies. Collaborate with marketing design and content teams to create print and digital material. Support marketing campaigns and digital marketing by: Working with team to plan and implement marketing activities. Assisting with organizing promotional events. Supporting initiatives to improve reach to customers through SEO campaigns. DATA GATHERING, REPORTING, UPDATES, & RECORD/INVENTORY MAINTENANCE Create spreadsheets and assist in analyzing quantitative data to interpret ROI and KPI metrics. Gather and assist in analyzing consumer behavior data (e.g. web traffic and rankings). Maintain, update records and run reports on marketing, campaign and enrollment metrics. Maintain digital assets and collateral inventory. Establish and track workflows for evaluating internal marketing requests. OTHER Assist in conducting market research to identify new targeting opportunities. Assist in setting brand standards, mission, and goals. All other reasonably related duties as assigned. QUALIFICATIONS (knowledge, skills, abilities) Bachelor's degree in Marketing or related field. Associate's degree in related field with additional experience may be considered as a substitute for Bachelor's degree. 2 years work experience as a Marketing Associate, Marketing Assistant or similar role. Knowledge of marketing-related digital tools and techniques. Able to analyze problems and strategize for better solutions. Excellent communication and presentation skills. Strong analytical skills with a goal-oriented attitude. Experience with SEO/SEM campaigns. Solid computer skills, including MS Excel, web analytics and Google Adwords. Displays high integrity and honesty, and an enthusiasm for marketing as a profession. On Lok's Employee Benefits include (eligible for any regular position for 20 hr/wk or more) Medical, Dental, and Vision coverage Retirement Savings Plan 403(b) and Term Life/AD&D Insurance Flexible Spending Account, Commuter Checks, MLA scholarships, Employee Assistance Program (EAP) Pet Insurance and additional discounts Holidays (10 per year), vacation time, sick leave, and long-term disability insurance Your final compensation offer will be determined based on factors such as skills, experience, education, and licenses/certifications. The pay range is expressed as an hourly rate regardless of FLSA status. Exempt positions are paid salaried and are not subject to overtime. Pursuant to the San Francisco Fair Chance Ordinance, and state and federal laws (including federal PACE requirements at 42 CFR 460.64(a); 460.68(a), we will consider for employment qualified applicants with arrest and conviction records. On Lok is an equal opportunity employer committed to a diverse and inclusive workforce. All applicants will receive consideration for employment without regard to sex (including pregnancy), race, religion, color, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, disability, medical condition, genetic information, marital status, age, military or veteran status, or any other legally protected status. If you require reasonable accommodation to participate in the job application or interview process, to perform essential job functions and/or to receive other terms, privileges or benefits of employment please contact Talent (View email address on click.appcast.io). #J-18808-Ljbffr