Senior SEO Content Strategist

At Valtech, you’ll find an environment designed for continuous learning, meaningful impact, and professional growth. Whether you're pioneering new digital solutions, challenging conventional thinking or building the next generation of customer experiences, your work will help transform industries. At Valtech, we help the world's most ambitious brands lead with experience innovation. Our global marketing team drives the thinking, content and campaigns that make our point of view impossible to ignore — and we're looking for an SEO Content Strategist to help us own the conversation in search. This is not a role for someone who writes keyword‑stuffed articles and calls it a day. This is for someone who understands that great SEO content starts with great ideas and who knows how to make those ideas discoverable, shareable and impossible to scroll past. What you’ll do Own organic content performance Develop and execute a global SEO content strategy aligned to Valtech’s positioning as The Experience Innovation Company Conduct keyword research and competitive analysis to identify content gaps and topic clusters across key verticals – retail, automotive, financial services, health and B2B Partner with regional marketing teams to ensure global strategy translates into locally relevant execution Create and commission content that ranks and resonates Brief and develop long‑form content – thought leadership, guides, case study landing pages and pillar pages – with clear direction on search intent, structure and narrative angle Work with subject matter experts, practice leads and leadership to surface Valtech’s most distinctive thinking Guard Valtech’s brand voice across all content you commission: confident, optimistic and human – never jargon‑heavy Track and report on organic traffic, keyword rankings, content engagement and conversion performance Conduct regular content audits and prioritise a refresh backlog that maximises SEO impact Stay ahead of algorithm changes, AI‑driven search trends and LLM‑optimised content (LLMO) best practices Collaborate across the marketing ecosystem Embed SEO thinking into the content creation process alongside copywriters, designers and editors Work with the Martech, Demand Generation and Campaign teams to support the full funnel Partner with the web team to implement on‑page SEO best practices – metadata, internal linking, structured data and page experience signals Qualifications Must have qualifications 4+ years in SEO content strategy, ideally in B2B or professional services Proven track record of growing organic traffic and improving keyword rankings at scale Strong writing skills – you can make complex ideas clear and compelling Proficiency with SEMrush, Ahrefs, Google Search Console, Screaming Frog and GA4 Solid grasp of technical SEO fundamentals and the ability to work with developers to implement recommendations Experience briefing and commissioning content from writers, designers and subject matter experts Comfort with data storytelling and performance reporting for senior stakeholders Experience navigating complex, matrixed, global organisations Nice to have qualifications Multilingual or multi‑market SEO experience, including hreflang and localisation workflows Familiarity with thought leadership and B2B content formats – white papers, executive POVs, analyst‑style content Experience in a global consultancy, digital agency or technology company Familiarity with headless CMS environments and content operations workflows Experience with AI‑assisted content creation and LLM optimisation strategies Knowledge of marketing automation platforms and how content supports lead generation If you do not meet all the listed qualifications or have gaps in your experience, we still encourage you to apply. At Valtech, we recognize that talent comes in many forms, and we value diverse perspectives and a willingness to learn. Please note that this role is open only to candidates based in Poland due to collaboration requirements. Unfortunately, if you're not currently residing in this country, we won't be able to proceed with your application at this time. We are committed to inclusion and accessibility. If you need reasonable accommodations during the interview process, please either indicate it in your application or let your Talent Partner know. The benefits Mental and physical health 26 working days of paid vacation National holidays covered Sick leave (up to 20/year) Unpaid leave (up to 20/year) Medical insurance Multisport card OR Multikafeteria Maternity & paternity leave support Personal and professional development Internal workshops & learning initiatives Professional certifications reimbursement Participation in professional local & global communities Growth Framework to manage expectations and define the steps to move towards the selected career Mentoring program with the ability to become a mentor or a mentee to grow to a higher position Beyond a competitive compensation package, we offer: Flexibility, with remote and hybrid work options (country‑dependent) Career advancement, with international mobility and professional development programs Learning and development, with access to cutting‑edge tools, training and industry experts #J-18808-Ljbffr Valtech