Director, Digital Commerce Platforms & Integrations

Director, Digital Commerce Platform, B2B Position Overview We are seeking a highly motivated individual to lead the strategy, roadmap, and delivery of digital commerce solutions supporting both B2B and Direct-to-Consumer (DTC) channels. This individual will own the end-to-end Order-to-Cash (O2C) experience, driving platform enhancements, process optimization, and digital transformation initiatives that improve customer experience while streamlining backend operations. The ideal candidate combines strong product management expertise with deep knowledge of B2B commerce, digital customer journeys, and enterprise commerce ecosystems. This role requires hands‑on experience with SAP Commerce Cloud (Hybris) and related integrations across ERP, fulfillment, customer service, and billing platforms. Working closely with business and technology stakeholders, the Senior Product Owner will translate strategic objectives into actionable roadmaps, lead Agile delivery teams, and ensure commerce capabilities support both current business needs and future growth. Key Responsibilities Own the product vision, roadmap, and backlog for the enterprise B2B commerce platform built on SAP Commerce Cloud. Lead the full product lifecycle from discovery and requirements gathering through delivery, adoption, and optimization. Define and prioritize features, enhancements, and integrations based on business value, customer needs, and strategic objectives. Develop detailed user stories, acceptance criteria, and business requirements to support Agile delivery teams. Drive release planning and ensure successful execution of product initiatives. Order-to-Cash Process Leadership Lead the optimization of end-to-end Order-to-Cash processes across B2B and DTC channels. Partner with business stakeholders to improve workflows related to: Customer onboarding and account management Pricing and quoting Ordering and fulfillment Billing and invoicing Returns and warranty management Service orders and service contracts Repairs and aftermarket support Ensure seamless integration between commerce platforms and ERP systems to support operational efficiency and customer satisfaction. Stakeholder & Cross-Functional Leadership Serve as the primary liaison between business and technology teams. Collaborate with Sales, Marketing, Customer Service, Operations, Supply Chain, and IT stakeholders to align priorities and drive execution. Facilitate decision-making, manage competing priorities, and build consensus across functional teams. Lead large-scale digital initiatives, including platform enhancements, customer experience improvements, and site redesign efforts. Platform Growth & Optimization Continuously evaluate platform performance and identify opportunities to improve usability, functionality, and adoption. Drive digital self‑service capabilities that increase customer engagement and operational efficiency. Partner with technical teams to ensure scalable, secure, and high‑performing commerce solutions. Performance & Analytics Establish and manage key performance indicators (KPIs) including: Customer adoption and engagement New account registrations Revenue generated through digital channels Conversion and retention metrics Leverage data‑driven insights to prioritize enhancements and measure business impact. DTC Commerce Expansion Support the evolution of DTC service and parts portals, creating a seamless customer experience for product support, service requests, and parts purchasing. Apply product management best practices across both B2B and DTC commerce initiatives to ensure consistency and scalability. Required Qualifications Experience supporting enterprise Order-to-Cash ecosystems involving SAP S/4HANA, ERP, OMS, WMS, CRM, PIM, and payment platforms. Strong experience managing enterprise eCommerce or digital platform initiatives. Hands‑on experience with SAP Commerce Cloud (Hybris) or comparable enterprise commerce platforms. Deep understanding of B2B commerce processes, including customer account management, pricing, ordering, fulfillment, and self‑service capabilities. Experience leading Order-to-Cash process improvements and platform integrations. Familiarity with ERP‑integrated commerce environments and related business processes. Experience working within Agile/Scrum frameworks and collaborating with development teams. Demonstrated success leading cross‑functional projects and digital transformation initiatives. Strong analytical, problem‑solving, and stakeholder management skills. Excellent communication and presentation abilities. Preferred Qualifications Experience with Salesforce Commerce Cloud and SAP S/4HANA. Knowledge of service operations, warranties, repairs, returns, and aftermarket support processes. Experience in manufacturing, consumer products, retail, wholesale distribution, or related industries. Familiarity with enterprise integrations, APIs, and digital commerce ecosystems. Strategic thinker with strong execution capabilities. Customer‑centric mindset with a passion for digital experience optimization. Ability to balance business objectives with technical considerations. Strong sense of ownership, accountability, and continuous improvement. Collaborative leader who thrives in cross‑functional environments. Equal Employment Opportunity Employer You’ll Thrive Here If You Are… Business‑minded and operationally strong — you understand how the business works, not just how the systems work. Comfortable navigating both technical and business conversations without losing credibility in either room. Consultative and confident — you don’t just take orders. You ask questions, surface better options, and bring data and reasoning when pushing back. Highly organized and execution‑oriented — strategy without delivery doesn’t interest you. Able to operate with limited oversight in a fast‑paced, evolving enterprise environment. A natural collaborator who can align cross‑functional teams and external partners around shared outcomes. #J-18808-Ljbffr Gotham Technology Group