Commercial Insurance Producer | Property & Casualty
CBIZ
Commercial Lines Producer
The Commercial Lines Producer serves as a true hunter and front-line revenue driver for CBIZ, responsible for generating net-new business and expanding market presence. This individual owns the full sales cycle from prospecting to close, leveraging a highly proactive, business development mindset to build a strong pipeline and secure new client partnerships. The ideal candidate brings a proven track record in B2B commercial sales, thrives in a competitive environment, and demonstrates the ability to influence decision-makers while delivering tailored risk management and insurance solutions.
Essential Functions and Primary Duties
- Drive new business revenue by executing a full-cycle sales approach, including:
- Cold calling and outbound prospecting
- Discovery and consultative sales conversations
- Setting and leading client appointments
- Negotiating terms and closing deals
- Consistently achieve or exceed annual new revenue and production goals
- Build and maintain a robust pipeline of qualified commercial prospects through:
- Personal networks and referrals
- Centers of influence (COIs)
- Internal partnerships and cross-sell opportunities
- Marketing and lead generation initiatives
- Position CBIZ as a trusted advisor by delivering consultative, solution-based recommendations tailored to clients' commercial risk and insurance needs
- Develop and cultivate executive-level relationships with key decision-makers across target organizations
- Effectively track all sales activity, pipeline progression, and client interactions within Salesforce
- Utilize and adapt to Sagitta (preferred) or other P&C agency management systems to support sales and transition processes
- Close new business with a strong sense of urgency; document outcomes, including won/lost opportunities and key drivers
- Lead seamless handoff of new clients to the client service team while maintaining strategic oversight of the relationship
- Collaborate with internal teams to deliver an exceptional client experience and identify cross-selling opportunities across CBIZ service lines
- Provide market intelligence to leadership, including competitive insights, pricing trends, and emerging opportunities
- Maintain a disciplined, self-driven approach to prospecting, pipeline management, and personal production growth
Preferred Qualifications
- Bachelor's Degree preferred
- Active Property & Casualty (P&C) License required or ability to obtain
- Proven success in B2B commercial sales, ideally within insurance brokerage or related professional services
- Experience using Salesforce
- Experience with Sagitta or similar P&C agency management systems (preferred)
Minimum Qualifications
- High School Diploma or GED equivalent
- Some relevant industry experience
- Must obtain required licenses/credentials
- Superior command of verbal, written, presentation, and negotiation skills
- Proficient use of applicable technology
- Demonstrated ability to communicate verbally and in writing throughout all levels of the organization, both internally and externally
- Must be able to travel based on client and business needs
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