Consumer Product Marketing Manager I, Payments

Full-time About The Role Are you a creative, insights-driven marketer eager to launch products for millions of consumers around the world? As a Product Marketing Manager focused on Consumer Payments, you'll figure out how we get consumers to understand and adopt new payments products while helping shape the future roadmap. In this role, you'll be instrumental in developing Uber's portfolio of consumer payments products and driving an adoption engine around the world. You will lead positioning and messaging efforts across this portfolio, as well as driving GTMs that generate consumer excitement. You'll partner closely with teammates across Product, Marketing, Research, Design, and Engineering to engage our consumers and grow usage of these payment products. You’ll bring a creative and go-get-it mindset, paired with a curiosity for data and optimization. This is a high-impact, strategic role where you'll have the opportunity to get deep in the heads of consumers to drive growth. What You'll Do Drive consumer payment GTMs: You'll lead global efforts to launch new payment products and bring them to new regions. Driving experimentation: Collaborate cross-functionally to test hypotheses to get consumers using our payment products more often. Leveraging insights: Craft positioning, messaging, and education tailored for different audiences based on insights, motivations, and barriers to adoption. Championing consumer needs: Partner with Research and Product teams to synthesize insights on non-users and under-engaged users to inform campaign strategies. Scaling tactics globally: You'll take learnings from experiments and then scale campaigns to markets around the world. You'll also work to tailor content to key markets to ensure it best resonates with consumers. Content creation: Though you'll have agency creative partners, you also won't be afraid to roll up your sleeves and contribute to content creation yourself via copy ideas and design ideas (e.g., making assets in Figma or Canva). Basic Qualifications 4+ years of marketing experience delivering highly successful engagement and acquisition strategies with 2+ years specifically in consumer product marketing. Bachelor's Degree Preferred Qualifications Financial products experience: Experience launching and/or driving adoption for payment products like credit cards, digital wallets, or other payment products. Growth experience: Past experience designing and executing creative campaigns and marketing tactics aimed at new customer acquisition and conversion. Penchant for data: You just go get the data you need and can whip it into an insightful story. You know how to leverage data to make decisions and drive growth. Storytelling: You can craft a compelling narrative across different touch points, and you know how to match the message to the medium. Self-starter: You’re biased toward action, a great collaborator across functions, internally and externally, and a master disambiguator/simplifier. You never stop pushing towards clarity and making things happen. Grittiness: You never hesitate to roll up your sleeves and tackle something hands‑on, and you persevere when others fall away. Experimentation: You’ve run experiments, know about designing an experiment properly, and know how to interpret results. Communication: Excellent written and verbal communication skills. Comfortable presenting and sharing work with leadership. Insight-minded: You have the willingness and know‑how to deeply understand the market, customers, and competition. Product thinking: You know how to translate insights into ideas to try in the product experience and in marketing to increase conversion. Copywriting: You’re able to develop your own consumer-friendly copy when you need to move quickly. Design: You’re able to use design tools like Figma or Canva to create imagery and graphics for testing. AI: You approach using AI in your workflow with a growth mindset, using it to both find ways to work more efficiently and accelerate content creation for experiments. Compensation & Benefits For San Francisco, CA-based roles: The base salary range for this role is USD$140,000 per year – USD$155,500 per year. You will be eligible to participate in Uber’s bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits. More details can be found at the following link #J-18808-Ljbffr SupportFinity™