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Senior Strategist, Omnichannel & Lifecycle Marketing

$140k - $160k
Full-time

Shift Paradigm

Role Description

As a Senior Strategist, you are the fixer for clients struggling with multi-channel orchestration and conversion. Leveraging deep expertise across email, SMS, push, web, and social, you architect audience-first strategies that drive measurable outcomes.

Working with major brands, you’ll:

  • Diagnose performance gaps
  • Map multi-touch journeys
  • Guide creative direction as a trusted thought partner

You blend seasoned consulting instincts with hands-on channel knowledge to spot opportunities before they are obvious. Proactive and results-driven, you anticipate industry shifts and challenge the status quo, consistently pushing for innovative, high-impact solutions that move beyond "business as usual.” By consistently delivering top-notch capabilities and fresh perspectives, you foster deep, long-term partnerships that keep clients coming back.

Qualifications

  • 10–15 years of experience in omnichannel or lifecycle marketing strategy
  • Meaningful time spent working on or with major consumer brands
  • Demonstrated experience designing and advising on multi-channel marketing strategies
  • Background that includes B2C or consumer-facing programs at recognizable scale
  • Experience gained within a consulting or agency environment
  • Familiarity with leading marketing automation and CRM platforms (SFMC, Braze, Iterable, or similar)

Requirements

  • Strong cross-channel diagnostic skills
  • Journey design fluency
  • Creative brief writing and the ability to translate strategy into actionable creative direction
  • Analytical skills to interrogate performance data and build recommendations
  • Confident, polished communicator

Benefits

  • Competitive compensation aligned with your experience and impact
  • Remote flexibility
  • Collaborative culture that values diverse perspectives and innovative thinking
  • Work that makes a measurable difference for your clients

Company Description

SH/FT is a consultancy built for transformation. We bridge the gap between marketing, data, and technology to unlock growth for some of the world's most recognized brands. At SH/FT you'll shape the future of how organizations connect with their customers through intelligent architecture, scalable systems, and the power of data-driven strategy.

Vacancy posted 6 days ago
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