Account Manager (Media Planning)

Job Description

Job Description

Description:

About the Company

Food52 is a next-generation cooking and home company, named one of the World's Most Innovative Companies by Fast Company, with a monthly reach of more than 25 million people. Food52 challenges the models of traditional media and retailers, combining content, commerce, and community around the belief that the kitchen is the heart of the home and that food is the center of a well-lived life. Food52 inspires, informs, and supports its engaged community with recipes, videos, podcasts, events, and a curated selection of well designed, high-quality products.

About the Role

We’re currently seeking a full-time Account Manager (Media Planning) to join our growing Brand Partnership Team in our New York office. This position will join an agile and fast-paced cross-departmental team tasked with driving performance and market results for our brand partners across display, video, social, newsletter, and events.

Key Responsibilities:

• Key participant in RFP brainstorms; work in tandem with Brand Strategy and Sales lead to craft strategic media plans and pitch decks in a timely and detail-oriented manner
• Supporting an end-to-end presale process, with strong project management skills
• Compiling all marketing materials for all RFPs under $75k
• Partner with Brand Strategy on GTM materials, seasonal pitch decks, and tentpole moment materials
• Consult with cross-functional teams to ensure all aspects of plans are strategically met and can be executed
• Gathering all materials for client meetings, internal meetings, proactive outreach and client requests
• Entering all media plans into agency templates and ensuring IOs are thoroughly checked and signed. Handling any IO revisions with legal/tech teams
• Work in tandem with the Sales team on client correspondence throughout the pre-sale process and help communicate feedback to internal stakeholders. This includes but is not limited to; media plan revisions, specs, production timelines, benchmarks, required assets, etc.
• Partner with Sales lead and Brand Strategy to transition sold campaigns with extreme detail to the Client Services Manager to ensure that no sold element slip through the cracks
• Accompanying AE to client meetings, lunches, dinners and events to develop strong client relationships
• Pulling industry articles on a weekly basis and evangelizing most relevant to Sales Team
• Thoroughly understand and contribute to the development of ad product offerings, pricing and packaging, and maintaining profitable margins based on COGs

Success Metrics

The success of this role revolves around the following attributes:

• Collaborative: You get things done cross-functionally and believe it’s about the team, not the individual
• Entrepreneurial: You have a passion for content-driven advertising and are obsessed with innovating within the complex media landscape
• High-Energy: You’re infectiously optimistic and resilient, particularly in moments of change
• Analytical: You are a critical thinker who loves to tell compelling stories through data and campaign analytics
• Client-First: You love working with and delivering for clients whether that be campaign optimizations, post campaign analytics, ad server quality and tag management.
• Meticulous: You’re detailed and thoughtful in your approach, understanding the little things can help drive the success of programs

Compensation

The compensation for this role is $85,000 to $100,000. The range provided is based on what we reasonably expect to pay for this job as of the time of posting. The actual salary offered will be determined based on multiple factors, including but not limited to the candidate’s relevant experience, job-related knowledge, skills, geographical location, and other job-related factors permitted by law.

EEO Statement

Food52 is proud to be an equal opportunity workplace, providing equal employment and advancement opportunities to all team members. We evaluate candidates without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other protected characteristics as required by law and as a matter of our company values.

• Minimum of 3-4 years’ experience in account management, media planning, or similar digital role
• Experience at a media publisher is a plus
• Extremely detailed and organized
• Excellent written and verbal communication skills
• Flexible and can deal effectively with changes in priorities or ambiguity
• Comfortable with a fast-paced, always-on, start-up environment
• Bachelor’s degree required
• Understanding of digital brand advertising, and branded content