Director, Client Sales & Insights - TV Partnerships

Director, Advanced TV Partnerships – Client Sales & Insights / L17

Let’s be unstoppable together!

Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set.

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana.

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Our Critical Sales Skills

At the heart of our commercial success is a team of professionals who combine strategic insight, customer-centricity, and executional excellence. These skills represent the core capabilities required to drive value for our clients and sustainable growth for our business.

• Effectively Presents Solutions : Delivers tailored, compelling solutions that align with customer needs and drive action.
• Knows the Buying Influences : Identifies key decision-makers and understands their motivations and influence.
• Manages Buyer Indifference : Recognizes and explores customer hesitation to uncover new needs or opportunities.
• Understands Customer Needs : Operates as a recognized expert to articulate customer needs in the customer's business language and business context.
• Being Resilient : Bounces back from setbacks with composure and positivity; helps others stay productive during tough times.
• Manages Ambiguity : Stays focused and calm in uncertain situations; guides others through change.

What will you be doing?

This Client Lead - Advanced TV Partnerships is a dynamic, multi-faceted role responsible for business development to drive sales of Circana solutions. You will use your consultative sales skills that help our TV partners better understand how Circana’s products can help them generate more ad sales revenue. In addition to direct sales, you will be responsible for deepening and broadening the relationship with the clients’ sales teams, enabling them to sell more advertising through consultative selling, innovation, business insights, and creative problem solving.


This is a high-impact role where you will have the opportunity to shape the direction of our client relationships and contribute to our overall business growth.

Job Responsibilities

• Build and maintain strong working knowledge of current trends in the TV Media (Linear, Addressable, Connected TV/Streaming and Programmatic) and their impact on the advertising ecosystem and our solutions
• Manage multiple clients and create strategies and programs to scale.
• Interact seamlessly with both internal and external executive leadership.
• Provide final presentations, insights and strategic recommendation(s) to clients.
• Targeted Outreach: Construct relevant communications to educate clients on Circana’s capabilities
• Commercial Agreements: Finalizing commercial agreements at account level.
• Collaborate Internally: Work with internal stakeholders to uncover account growth opportunities.
• Ownership and Support: Provide cross-team support for brands and agencies to leverage Circana products in TV.

Requirements

• Years of experience: 4-5 years in Media (TV, Retail, and/or Agencies) in client facing, project management focused roles with an understanding of CPG performance marketing
• Strong sales skills inclusive of disciplined pipeline management; experience or capacity to call, own and deliver against a number; business plan/client penetration development and execution; strong influencing skills
• Experience managing multiple projects simultaneously and prioritizing activities based on levels of sales opportunities.
• Experience developing strategies to expand services and penetrate client organizations based on gaining knowledge of client pain points and anticipating potential emerging business issues.
• Ability to work independently and collaborate internally

Circana Behaviors

As well as the technical skills, experience and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day role:

• Stay Curious: Being hungry to learn and grow, always asking the big questions.
• Seek Clarity: Embracing complexity to create clarity and inspire action.
• Own the Outcome: Being accountable for decisions and taking ownership of our choices.
• Center on the Client: Relentlessly adding value for our customers.
• Be a Challenger: Never complacent, always striving for continuous improvement.
• Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect, and integrity.
• Commit to each other: Contributing to making Circana a great place to work for everyone.

Location

This position can be located in the following area(s): Remote (Preferably based in NY or Chicago)

Prospective candidates may be asked to consent to background checks (in accordance with local legislation and our candidate privacy notice ) Your current employer will not be contacted without your permission.

The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An employee’s position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. The salary range for this role is $102K to $140K.

This job is also eligible for bonus pay.

We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.

An offer of employment may be conditional upon successful completion of a background check in accordance with local legislation and our candidate privacy notice. Your current employer will not be contacted without your permission.

You can apply for this role through the Circana careers website or Intranet site for internal candidates. This role is subject to AI-assisted screening. Circana uses artificial intelligence (AI) to assess resumes for alignment with job requirements by helping locate details in resumes that relate to the job description.

This position is expected to remain open for approximately 30 days and may close earlier if sufficient qualified candidates are identified

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Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities


This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.