Partnerships & Influencer Marketer
Kovo
About the role We're hiring a Partnerships & Influencer Marketer to own relationship- and deal-driven acquisition:
influencers and creators, affiliate and performance partnerships, and the placements that come with them.
The deal is the spine of this job.
You find the partners, negotiate the terms, and run the relationships - and you're accountable for what those deals produce: channel CPA and acquisition volume, not deal count.
You won't operate alone.
Your marketing teammates own the ad accounts (Meta, TikTok, Google, etc) and support measurement and media buying, so your creator content and partner placements plug into an engine that's already running.
Your creator-sourced assets will run inside our paid social accounts as whitelisted/Spark ads, and you'll be measured on how they perform - every deal you sign should include the usage and whitelisting rights to make that possible.
This channel has worked for us before and is wide open in our category today.
You'll stand it up properly and scale what proves out.
What you'll do
Build the influencer and creator engine:
source and vet creators, negotiate terms (moving deals toward CPA/hybrid structures where possible), manage the relationships, and keep a high-velocity pipeline from first contact to live placement.
Own affiliate and performance partnerships:
personal finance publishers, comparison sites, creators, and communities relevant to credit building - sourcing, structuring, and growing the deals that drive measurable acquisition.
Turn partnerships into performance media:
secure usage and whitelisting rights in every deal, and feed creator content into our paid social accounts as Spark/whitelisted ads in partnership with our performance marketing team.
Own channel outcomes:
CPA and volume for influencer and partnership channels, with asset-level and deal-level performance as your scorecard.
Read and act on measurement:
use our attribution and incrementality readouts (promo codes, vanity URLs, holdouts) to reprice deals, kill what doesn't perform, and double down on what does; the team supports test design and media buying.
Build the playbook:
deal templates, standard usage-rights terms, partner scorecards, and the processes that let this function scale beyond one person.
Extend the brand through partnerships:
organic social presence, creator collabs, co-marketing, podcast appearances, and earned-media placements with finance publishers; this is a secondary lane that runs through your partner pipeline, with acquisition outcomes always first.
A little bit of everything!
We are a small company, and you'll be expected to pick up many different things.
We're hiring a Partnerships & Influencer Marketer to own relationship- and deal-driven acquisition:
influencers and creators, affiliate and performance partnerships, and the placements that come with them.
The deal is the spine of this job.
You find the partners, negotiate the terms, and run the relationships - and you're accountable for what those deals produce: channel CPA and acquisition volume, not deal count.
You won't operate alone.
Your marketing teammates own the ad accounts (Meta, TikTok, Google, etc) and support measurement and media buying, so your creator content and partner placements plug into an engine that's already running.
Your creator-sourced assets will run inside our paid social accounts as whitelisted/Spark ads, and you'll be measured on how they perform - every deal you sign should include the usage and whitelisting rights to make that possible.
This channel has worked for us before and is wide open in our category today.
You'll stand it up properly and scale what proves out.
Build the influencer and creator engine:
source and vet creators, negotiate terms (moving deals toward CPA/hybrid structures where possible), manage the relationships, and keep a high-velocity pipeline from first contact to live placement.
Own affiliate and performance partnerships:
personal finance publishers, comparison sites, creators, and communities relevant to credit building - sourcing, structuring, and growing the deals that drive measurable acquisition.
Turn partnerships into performance media:
secure usage and whitelisting rights in every deal, and feed creator content into our paid social accounts as Spark/whitelisted ads in partnership with our performance marketing team.
Own channel outcomes:
CPA and volume for influencer and partnership channels, with asset-level and deal-level performance as your scorecard.
Read and act on measurement:
use our attribution and incrementality readouts (promo codes, vanity URLs, holdouts) to reprice deals, kill what doesn't perform, and double down on what does; the team supports test design and media buying.
Build the playbook:
deal templates, standard usage-rights terms, partner scorecards, and the processes that let this function scale beyond one person.
Extend the brand through partnerships:
organic social presence, creator collabs, co-marketing, podcast appearances, and earned-media placements with finance publishers; this is a secondary lane that runs through your partner pipeline, with acquisition outcomes always first.
A little bit of everything!
We are a small company, and you'll be expected to pick up many different things.
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