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School Director

$75k - $80k

Primrose Schools

Executive Director The Executive Director is responsible for driving overall school success, with a strong emphasis on enrollment growth, family experience, and operational excellence. This leader is highly strategic, results-oriented, and thrives in a fast-paced environment, balancing big-picture thinking with decisive action. Key Responsibilities: Own and drive enrollment strategy, ensuring consistent pipeline growth and full classroom capacity Lead tours with confidence and urgency, converting prospects into enrolled families Analyze enrollment trends and adjust strategies quickly to meet targets Partner with marketing to execute local campaigns, community outreach, and lead generation initiatives Deliver measurable, short-term results while building sustainable long-term growth Family Experience & Communication Serve as the primary point of contact for prospective and current families Demonstrate exceptional communication skills, building trust and strong relationships with parents Proactively address concerns, resolve issues quickly, and maintain high satisfaction levels Ensure a warm, engaging, and professional school culture Strategic Leadership & Decision-Making Think strategically and proactively about school growth, staffing, programming, and market positioning Make quick, confident decisions in real-time situations Anticipate challenges and pivot effectively to keep operations running smoothly Lead with a balance of vision and execution Financial & Operational Management Manage and optimize school budget, including labor, expenses, and revenue targets Use data to drive business decisions and improve profitability Ensure operational efficiency while maintaining high-quality standards Hold team accountable to performance metrics Marketing & Community Presence Execute and adapt local marketing strategies to increase visibility and enrollment Build partnerships within the community (schools, businesses, events) Leverage social media, referrals, and grassroots initiatives to generate leads Monitor ROI and adjust marketing initiatives quickly Team Leadership & Culture Hire, develop, and retain high-performing staff Foster a culture of accountability, urgency, and excellence Coach team members to deliver strong parent interactions and enrollment conversions Lead by example with energy, responsiveness, and professionalism Ideal Candidate Profile You are: Results-driven with a proven ability to grow enrollment or revenue An exceptional communicator who builds trust quickly with families A strategic thinker who can also execute immediately Comfortable making fast decisions under pressure Strong in budget management and business operations Experienced or confident in marketing and lead generation Highly organized, adaptable, and action-oriented Benefits: 401(k) Dental insurance Flexible schedule Health insurance Life insurance Paid time off Vision insurance Education: Bachelor's (preferred) Experience: Leadership: 5 years (Required) Work Location: In person Compensation: $75,000.00 - $80,000.00 per year

Vacancy posted 11 hours ago
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