General Manager - Sales & Retail | Buffalo Area

Lead the Team. Drive the Numbers. Build Something Great.

At Ashley | The Wellsville Group, we're looking for a results-driven retail leader who knows how to turn goals into results and people into high-performing teams.

As our General Manager – Sales & Retail, you'll take ownership of the showroom's overall performance, leading the sales team and store leadership to achieve ambitious business goals. This is a hands-on leadership role for someone who thrives in a fast-paced, performance-driven environment, knows how to read the numbers, and understands how to turn business insights into action.

If you're competitive, energized by hitting goals, and love developing people to perform at their best, this could be your next great opportunity.

What You'll Own

You'll be responsible for driving the business, maximizing sales performance, and building a team that consistently delivers results. That means:

• Driving Sales Performance: Own showroom sales goals and key performance indicators, keeping the team focused on hitting targets, increasing productivity, and maximizing every sales opportunity.

• Leading Through Metrics: Regularly review sales performance, conversion, individual productivity, and other key business metrics. Identify trends, recognize opportunities, and put action plans in place to improve results.

• Coaching to Win: Be present and engaged on the sales floor, developing your team through real-time coaching, consistent feedback, and reinforcing the behaviors that drive sales.

• Building a High-Performing Team: Recruit, hire, develop, and retain talented people who are motivated to succeed. Build a strong leadership bench and prepare future leaders.

• Creating Accountability: Set clear expectations, establish performance standards, and follow through on commitments. Create an environment where people take ownership of their goals and are motivated to achieve them.

• Owning the Operation: Oversee daily showroom operations, ensuring company standards, processes, and initiatives are consistently executed.

• Delivering Results Through the Customer Experience: Build a team that understands how exceptional customer service, strong selling behaviors, and lasting customer relationships translate into business success.

Who We're Looking For

We're looking for a confident, competitive, and people-focused leader who is motivated by results and knows how to bring out the best in a team.

You might be a great fit if you:

• Have a proven track record of driving sales and achieving measurable business results.

• Thrive in a goal-oriented environment where performance is visible, measured, and celebrated.

• Know how to use KPIs and business metrics to identify opportunities and improve performance.

• Enjoy coaching, developing, and motivating teams to reach ambitious goals.

• Are comfortable setting expectations, having performance conversations, and holding people accountable.

• Lead from the front and believe great results require an engaged, hands-on leader.

• Take ownership, move with urgency, and aren't afraid to make decisions.

• Know how to balance driving results with creating a positive, engaging team culture.

What You Bring

• Retail leadership experience required; General Manager or Store Manager experience strongly preferred.

• Demonstrated success leading sales teams and achieving measurable performance targets.

• Experience managing KPIs, analyzing business results, and developing action plans to improve performance.

• Proven ability to coach, develop, and hold team members accountable.

• Strong communication skills and the ability to influence at all levels.

• Ability to balance big-picture business goals with hands-on, day-to-day leadership.

• Strong organizational skills and comfort using Microsoft Office and modern business tools.

• High School Diploma or equivalent required.

Why It's Worth It

• Pay That Rewards Performance: Base salary of $70,000–$75,000 , plus a significant performance-based bonus opportunity up to $110,000 annually . Your ability to drive results directly impacts your earning potential.

• Solid Benefits: Health, dental, vision, PTO, and 401(k) with company match.

• Employee Perks: Great discounts on home furnishings.

• Growth Potential: We believe in promoting from within and developing our next generation of leaders.

• Team Support: You'll have the support, resources, and leadership partnership to help you succeed.

Why The Wellsville Group?

We're a growing retail organization that believes great results start with great leadership. We set goals, measure performance, invest in our people, and recognize the teams and leaders who deliver.

This is an opportunity to take ownership of a business, lead a team with purpose, and make a measurable impact. You'll have the opportunity to put your leadership skills to work in an environment where performance matters, success is rewarded, and there's room to grow.

Ready to lead a team, drive performance, and take the next step in your career? We'd love to meet you.

Compensation details: 70-110000 Yearly Salary

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