Paid Social Supervisor

Job Description

We are looking for a Paid Social Supervisor to lead the planning, execution, and optimization of paid social campaigns across a range of digital platforms. This person will partner with cross-functional teams to translate marketing objectives into effective media strategies, actionable campaign plans, and measurable results.

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This role is ideal for a strong performance marketer who is comfortable managing client relationships, leading junior team members, interpreting campaign data, and developing recommendations that improve performance. The Paid Social Manager will help guide day-to-day account activity while supporting team development and high-quality campaign execution.

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Salary: $90000 - 100000

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Location: New York City or Philadelphia, depending on your proximity to one of our two offices.

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Schedule: Hybrid (3 days in office)

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Key Responsibilities

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• Develop, launch, manage, and optimize paid social campaigns across platforms such as Meta, Instagram, LinkedIn, TikTok, Pinterest, Snapchat, Reddit, and X.
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• Manage campaign budgets, pacing, performance reporting, and optimization recommendations.
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• Partner with creative, analytics, and broader marketing teams to deliver integrated media strategies.
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• Coordinate campaign assets, platform requirements, tracking, and implementation with internal and external partners.
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• Analyze campaign performance using native platform tools and third-party measurement solutions.
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• Turn performance data into clear insights, testing plans, and recommendations for future campaign activity.
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• Identify emerging platform features, beta opportunities, and new paid social tactics that may benefit campaigns.
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• Serve as a key day-to-day contact for clients, communicating campaign results, strategy updates, and optimization opportunities.
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• Lead, mentor, and support Paid Social Associates and Senior Associates, including training, feedback, delegation, and career development.
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• Ensure campaigns and deliverables meet quality, timeline, and performance standards.
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Required Qualifications

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• Experience in paid social, performance media, account management, or digital media planning.
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• Strong working knowledge of major paid social platforms and their advertising tools.
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• Experience managing campaigns with varying budgets, objectives, audiences, and performance goals.
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• Ability to translate business goals into practical paid media strategies and campaign tactics.
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• Experience with paid social measurement, reporting, tracking, and platform analytics.
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• Strong analytical, written, verbal, and presentation skills.
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• Ability to communicate clearly with clients, internal stakeholders, and junior team members.
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Preferred Qualifications

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• Three or more years of relevant paid social or performance marketing experience.
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• Experience in an agency, media, or fast-paced client-services environment.
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• Familiarity with third-party tracking and measurement platforms.
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• Strong organizational skills, attention to detail, and ability to manage competing priorities.
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Benefits: Medical, dental, and vision coverage; 401(k); flexible spending; life and disability insurance; employee discounts; stock purchase options; and paid family benefits.

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