Head of Performance Marketing

A bit about us:

We are a rapidly growing organization building a leading brands across commercial services industry. Our organization is focused on strategic expansion, operational excellence, and leveraging the scale of our platform to drive long-term growth. This is an exciting opportunity to join a high-growth organization where leaders have the visibility, autonomy, and executive partnership to build scalable strategies and make a measurable impact across the platform.

Why join us?

• Highly visible leadership role with direct impact on company growth and marketing strategy
• Executive-level exposure and collaboration with senior leadership team
• Strong opportunity for long-term career growth and advancement as the company continues to expand
• Ability to drive strategy, influence decision-making, and create measurable business impact
• Comprehensive benefits package including medical, dental, vision, PTO, and retirement offerings
• Entrepreneurial, collaborative culture where new ideas and innovation are encouraged

Job Details

We are seeking a strategic, analytical, and results-driven performance marketing leader with deep expertise in Google Ads, paid media strategy, and customer acquisition.
The ideal candidate combines strong technical knowledge with the ability to manage significant advertising budgets, optimize campaign performance, and lead cross-functional initiatives that drive measurable results.

Key Responsibilities:

• Lead paid media strategy, execution, and optimization across multiple brands and markets.
• Oversee multimillion-dollar annual advertising budgets, with a strong emphasis on Google Ads.
• Drive performance across Google Search, Performance Max, Local Services Ads, and other paid acquisition channels.
• Optimize marketing investments based on ROAS, CAC, CPL, conversion rates, and revenue performance.
• Manage agency relationships, evaluate campaign effectiveness, and identify opportunities to improve performance.
• Develop scalable marketing strategies, reporting frameworks, and optimization processes.
• Partner with internal stakeholders to align marketing investments with business objectives.
• Provide strategic direction and leadership to support continued organizational growth.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience leading performance marketing, paid media, or digital customer acquisition strategies.
• Advanced Google Ads expertise, including Search, Performance Max, campaign optimization, bidding strategies, and conversion tracking.
• Demonstrated experience managing multimillion-dollar annual paid media budgets.
• Strong understanding of ROAS, CAC, CPL, attribution, conversion optimization, and revenue-based performance -measurement.
• Experience managing paid media across multiple brands, locations, or geographic markets.
• Proven ability to manage and challenge external agencies while driving measurable results.
• Strong analytical, communication, and leadership skills.
• Experience in high-growth, multi-location consumer services or similar environments.

Jobot is an Equal Opportunity Employer. We provide an inclusive work environment that celebrates diversity and all qualified candidates receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, age (40 and over), disability, military status, genetic information or any other basis protected by applicable federal, state, or local laws. Jobot also prohibits harassment of applicants or employees based on any of these protected categories. It is Jobot's policy to comply with all applicable federal, state and local laws respecting consideration of unemployment status in making hiring decisions.

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