Director of Marketing
Trans Global Solutions
Director of Marketing
Title: Director of Marketing
Department: Marketing
Job Type: Exempt (salaried)
Location: Houston area
Company Benefits: TGS offers a competitive compensation & benefits package to include: Medical, Dental, Vision, Life Insurance, 401K with Match, Paid Holidays/Vacation, and a Safety Bonus Program.
Job Purpose: The Director of Marketing leads the marketing function for Trans-Global Solutions, Inc. and its related brands. This role is responsible for developing and executing comprehensive marketing strategies that strengthen brand presence for TGS, AquaTerra Civil Engineering, and TGS Cedar Port Industrial Park. The position drives B2B industrial and railroad services marketing, supports lead generation and sales efforts, coordinates trade shows and events, and advances employer branding. The Director of Marketing directly supervises a marketing team and works closely with the VP of Business Development and other senior leaders.
Essential Duties and Responsibilities:
- Lead the development and execution of integrated marketing strategies and annual marketing plans for Trans-Global Solutions and TGS Cedar Port Industrial Park.
- Oversee brand management, messaging, and visual identity across all channels to ensure consistency and professional positioning in the industrial, railroad, logistics, and civil construction markets.
- Direct digital marketing, content creation, website strategy, social media, email campaigns, and SEO/SEM efforts to generate qualified leads and support the sales pipeline.
- Partner with Business Development and sales teams to create sales enablement materials, case studies, presentations, and targeted campaigns that support lead generation and customer acquisition.
- Plan, manage, and execute trade show, conference, and event participation, including booth strategy, logistics, promotional materials, and post-event follow-up.
- Develop and implement employer branding initiatives that support talent attraction and reinforce TGS as an employer of choice.
- Supervise, coach, and develop a marketing team of approximately five team members; set goals, manage workloads, and foster a high-performance, collaborative environment.
- Manage marketing budget, vendor/agency relationships, and performance metrics; report results and ROI to the VP of Business Development and senior leadership.
- Monitor industry trends, competitor activity, and market opportunities in the industrial, railroad, and heavy civil sectors.
- Ensure all marketing activities align with company values, safety culture, and professional standards.
- Perform other related duties as assigned to support the growth and reputation of the organization.
Requirements / Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field required; MBA or advanced degree preferred.
- 10+ years of progressive marketing experience, with at least 3-5 years in a leadership or managerial role overseeing a team.
- Demonstrated success in B2B marketing, preferably within industrial, construction, railroad, logistics, energy, or related sectors.
- Proven experience in brand management, lead generation, content marketing, digital channels, and event/trade show management.
- Strong understanding of employer branding and talent attraction marketing is a plus.
- Excellent leadership, project management, communication, and interpersonal skills.
- Ability to think strategically while executing tactically and managing multiple priorities in a fast-paced environment.
- Proficiency with marketing tools and platforms (CRM, email marketing, social media management, analytics, basic design or content tools).
- Willingness to travel occasionally for trade shows, events, and site visits within the Houston area and beyond as needed.
- Ability to pass a pre-employment background check and drug screen.
Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
This position is primarily office-based in the Houston area and requires prolonged periods of sitting, computer use, and occasional standing or walking. The employee may need to lift or move materials up to 25 pounds (e.g., trade show collateral or displays) and must be able to travel to events and company locations as required. Specific vision abilities include close vision and the ability to adjust focus for computer work.
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