GTM Operations Analyst
Capsule
Role Description
We’re hiring a GTM Operations Analyst Contractor to help run the data and the systems underneath our go-to-market motion. This role is ⅓ marketing ops, ⅓ sales ops, ⅓ GTM engineering / intelligence — and 100% AI-forward. All three are equally important. The person in this seat is fluent across the whole stack, not specialized to one corner of it.
Each leg of the role matters:
- Sales ops keeps the pipeline honest — clean stages, accurate forecasts, reps spending time on the right accounts.
- Marketing ops turns demand into qualified pipeline — clean attribution, ICP-gated routing, lifecycle scoring, intent activation.
- GTM engineering / intelligence is the connective tissue — the agents, automations, and signals that make the whole motion compound instead of repeat.
You’ll operate inside a stack that’s already AI-native. We build agents and skills with Claude Code, automate workflows that used to take 6-person ops teams, and expect every operator on the team to ship AI tooling — not just use it. If that sounds like the version of ops you’ve been waiting to do, we should talk.
This is a short-term contract role with the possibility of converting to full-time based on performance and company needs.
What You’ll Do:
- Contribute to running HubSpot — Marketing Hub + Sales Hub Enterprise. Properties, workflows, lifecycle, lead scoring, sequences, reporting, integrations.
- Contribute to marketing ops: ICP gating at the form, lifecycle scoring, nurture and reactivation flows, MQL-to-SQL quality enforcement.
- Stand up our intent data layer and wire signals into HubSpot so SDRs only work accounts with real buying activity.
- Build, extend, and operate AI workflows with Claude Code. If you can describe an ops SOP, you can ship a skill that runs it.
- Partner with the VP of Ops to support Demand Gen, the SDR function, Sales, and CS.
Qualifications
- 3+ years across marketing ops, sales ops, RevOps, or GTM engineering at a B2B SaaS company. Bonus if you’ve worn more than one of those hats.
- HubSpot admin chops are non-negotiable. You’ve built lifecycle, scoring, attribution, and reporting from the ground up. You can debug a broken workflow at 9pm.
- Hands-on with Claude Code or equivalent agentic AI tooling. You’ve actually shipped skills, agents, or automations — not just prompted a chatbot. You think about ops the way an engineer thinks about systems.
- Amplitude (or Mixpanel/Heap) at a product-led company. You can instrument events and pipe signals into the GTM stack.
- Comfortable across the modern GTM tool surface: Apollo, ZoomInfo, Gong, Outreach/Salesloft, Clay, Webflow forms, Slack, Notion, BigQuery / a warehouse.
- SQL good enough to pull your own data; Python or JS good enough to write a script when no-code runs out.
- Bias to action. Allergic to busy-work. You’d rather automate it than do it twice.
$120k - $140k
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