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Manager, Global Title Marketing

$51.01 - $56.01 per hour

LinkedIn

Location : New York, NY, 1515 Broadway Work Arrangement: Onsite full time Hours : 9:00 AM to 6:00 PM Overview The Manager of Title Marketing is responsible for contributing to the development, execution, analysis, and maintenance of global marketing campaigns for select programs/titles, serving as a key cross-functional contributor across multiple titles. Must be detail oriented, thorough, and willing to learn. Core Responsibilities Global Campaign Development & Strategy Help develop, with Director guidance, overall global marketing campaign strategy & go-to-market plans from end to end, including development, execution, analysis, and maintenance of marketing campaigns for select programs/titles. Act as a Subject-Matter Expert and an IP steward, demonstrating a deep knowledge, expertise, and enthusiasm for your IP. Campaign Execution Manage plan execution for owned campaigns, ensuring campaigns are executed accurately and on time. Support collaboration with Media team to build and refine paid consumer media campaigns. Ensure all creative assets are approved by stakeholders before delivery, and troubleshoot along the way with production/creative. Cross Functional Collaboration & Relationship Building Partner with key cross functional teams to execute against campaign milestones and support strategic plans. Foster strong relationships with stakeholders ensuring alignment and proactively following up on action items and outstanding questions. Strategic & Effective Communications Align key stakeholders with clear and concise written communication, including any essential campaign emails/updates. Support team alignment by communicating marketing strategy, plans, activations, etc., including the creation and presentation of marketing documents/decks. Document & Reporting Maintenance Develop and contribute to weekly agendas for assigned titles. Support creation and development of key documents. Data/Research & Analytics Embrace a data-driven mindset and use research often to guide and support tactical decision-making. Track competitive activity and new marketing opportunities in the industry. Innovative Thinking & Activation Support Demonstrate an ability to think outside-the-box. Contribute to the ideation and execution of "big ideas" when needed, helping with SOWs, deliverables, and cross-functional team communication and alignment. Basic Qualifications Bachelor's degree required. 4-6 years working in marketing or entertainment. A team player mindset. Stellar organizational skills with an ability to prioritize and manage workload, working across multiple campaigns at any given time. Strong verbal and communication skills with a keen attention to detail. A positive attitude and the ability to thrive in a collaborative, yet fast-paced work environment. Additional Qualifications Experience in Streaming, driving Original Series marketing a plus. Passionate about all things pop culture and entertainment. Excellent sense of humor. Pay Rate $51.01 to $56.01 per hour Requisition ID: PMOUNTJP00001729

Vacancy posted 21 hours ago
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