Director of Sales

Creative Co-Op, Inc. ( is a leading importer and distributor of gift and home decorative accessories. We work with over 15,000 boutique specialty stores in North America, Fortune 500 national retailers, and major eCommerce partners. Headquartered in Memphis, TN, the company has hundreds of employees globally with offices and showrooms in Portland, Atlanta, Dallas, Las Vegas, and China. Creative Co-Op is the cornerstone division of Regent Holding Company, whose global brands also include Illume ( based in Ikast, Denmark. Regent’s growth is backed by Freeman Spogli & Co. ( a leading private equity firm dedicated to investing in the consumer and distribution sectors . We are looking for dedicated, high-energy, creative individuals who want to join an industry leader undergoing rapid growth and expansion. We look for people who embody an entrepreneurial spirit and are drawn to our Core Value s:· Think First – We validate gut instincts with fact s.· Act The Right Way – Our integrity has been built over decades and can be lost in second s.· Care About More Than Yourself – We are passionate. We show that passion through a fierce commitment to our customers and colleague s.· Embrace Evolution – We are hungry for improvement and never satisfied with the status qu o. Job Definiti on:T he Director of Sal es will define and build out the sales force for a new furniture, mirrors, and lighting lifestyle brand, and will own the overall sales plan and go-to-market strategy for the brand's launch. This is a "selling" sales manager role: the Director will act as the brand's first and primary salesperson while the broader sales organization is being built, personally owning the largest and most strategic accounts while actively prospecting and onboarding new business. This role will leverage existing contacts and experience in the furniture industry to target new customers, building out sales programs geared toward large and regional furniture stores, independent retailers, and interior designers. As the team grows, they will recruit, structure, and lead the sales organization needed to support the brand, setting targets and holding the team accountable to results, while remaining an active, hands-on seller rather than a manager only. The Director will serve as the primary spokesperson for the brand and partner cross-functionally with Marketing, Product Development, and Merchandise Planning to drive the brand's growth and profitabili ty. Primary Responsibilit ies:Act as the brand's first and primary salesperson, personally selling while the broader sales team is being built out.Personally own, manage, and grow the largest and most strategic accou nts.Actively prospect, pursue, and onboard new accounts to expand the customer b ase.Define, build, and lead the sales force needed to support the new furniture, mirrors, and lighting brand, including recruiting, hiring, training, and managing sales personnel and/or independent sales representative gro ups.Identify and develop overall sales force strat egy.Own the sales plan, including setting sales targets/quotas, tracking performance, and holding the sales organization accountable to go als.Leverage existing contacts and experience to target new custom ers.Build out sales programs geared toward large and regional furniture stores, independent retailers, and interior design ers.Serve as spokesperson for the br and.Create sales plans, programs, and strategies to achieve and exceed set go als.Identify sales trends and coordinate with Marketing and Product Development on sales collate ral.Benchmark brand programs against leading competitors, making recommendations on changes to stay competit ive.Identify slow-selling items and create strategies to exit the invent ory.Coordinate with Merchandise Planning on inventory ne eds.Develop and manage the sales budget, forecasts, and reporting for the br and.Establish territory and account assignment strategy across the sales organizat ion.Design and implement sales compensation, commission, and incentive programs to drive performa nce.Partner with executive leadership on go-to-market and growth strategy for the br and.Provide regular sales performance reporting and insights to executive leaders hip.Represent the company at trade shows, customer meetings, and industry eve nts.Other related duties as assig ned. Essential skills and experience requ ired:Educa tion:BS degree in business or related fieldExperi ence:10+ years of progressive sales experience, including experience building and leading sales teams, with at least 5 years in the furniture ind ustrySkills/Abili ties:Proven track record as a hands-on, hunter-style salesperson who personally sources, sells, and closes new business, not solely a manager of others' sales acti vity.Experience leading and developing sales teams; proven ability to inspire, coach, and hold team members account able.Proven experience building a sales organization from the ground up, including structuring teams and/or independent rep netw orks.Experience designing sales compensation, commission, and incentive p lans.Strong financial acumen with demonstrated ability to prepare budgets, manage forecasts, and interpret sales and margin perform ance.Deep understanding of national retail buying cycles, merchandising strategies, and account management pract ices.Exceptional negotiation, presentation, and relationship-building sk ills.Strategic thinker with the ability to balance customer needs with company object ives.Analytical and detail-oriented, able to turn data into actionable insi ghts.Entrepreneurial drive with a proactive, solutions-oriented min dset.Willingness to travel regularly for customer meetings, markets, and trade s hows.Strong communication skills with people, both verbal and wri tten.Computer proficiency, especially in Microsoft Excel and Word.Ability to execute plans under time constra ints.Ability to work independently under minimal superv #J-18808-Ljbffr Creative Co-Op, Inc.