Head of Marketing
Confidential
Head of Marketing
About the Company
AI-powered journaling and self-reflection platform helping people build emotional intelligence and progress.
Industry
Computer Software
Type
Privately Held, VC-backed
About the Role
The Company is seeking a Head of Marketing to lead a significant brand refresh and relaunch. This pivotal role is not about optimizing an existing machine but about building and shaping the brand at a critical inflection point. The successful candidate will own the growth strategy, bring a clear thesis to the next stage, and ensure creative quality across all customer-facing surfaces. Key responsibilities include developing a deep understanding of the ideal customer profile, partnering with the CEO on brand stewardship, and designing robust measurement frameworks. The role demands a high level of creative and operational skill, with a focus on a single, well-executed growth engine, and a commitment to the mission of making personal support more accessible through technology. Applicants for the Head of Marketing position at the company should have a minimum of 8 years' of senior marketing experience, with a proven track record in consumer brand work and experience in scaling a consumer subscription app. The role requires a candidate with strong creative instincts, operational discipline, and a real interest in mental health, psychology, behavior change, or personal growth. A product-fluent mindset, strong brand stewardship instincts, and a preference for depth over multiple shallow experiments are essential. The ideal candidate will be a high-agency, low-ego operator, with a personal connection to self-reflection, therapy, or personal development, and the ability to write compelling copy that resonates with the target audience.
Hiring Manager Title
CEO
Functions
- Marketing
Vacancy posted 3 days ago
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