Head of Marketing
CESNA GROUP INC
Job Summary
We're seeking a Growth Marketing Lead who has built their career around app-based platforms and is passionate about driving measurable outcomes. You'll own user acquisition and growth strategies across mobile and web channels with a data-first mindset. You've scaled mobile apps, increased traffic, and conversions, and deeply understand the interplay between product, marketing, and analytics.
Job Description
Apply online or feel free to contact us directly for more information about the opportunity. Due to the high volume of applicant, we regret to inform that only shortlisted candidates will be notified. Thank you for your understanding.
We're seeking a Growth Marketing Lead who has built their career around app-based platforms and is passionate about driving measurable outcomes. You'll own user acquisition and growth strategies across mobile and web channels with a data-first mindset. You've scaled mobile apps, increased traffic, and conversions, and deeply understand the interplay between product, marketing, and analytics.
Job Description
- - Lead and execute growth marketing strategies focused on increasing app downloads, user base, traffic and engagement.
- - Own multi-channel user acquisition and retention efforts including paid media, SEO, organic content email marketing, social and influencer campaigns.
- - Define and track key marketing KPIs, optimizing marketing activations continuously to maximize impact and ROI.
- - Run experiments and optimize onboarding, lifecycle, and re-engagement strategies through testing and analytics.
- - Align go-to-market messaging with product positioning and mobile first customer journeys.
- - Collaborate with product, design and engineering to improve app UX and funnel conversion.
- - Lead external agency management and marketing team scaling as the business grows.
- - 7+ years of marketing experience, including 3+years in growth or performance marketing for mobile-first/app-based platforms.
- - Demonstrated ability to bring entirely new products or categories to market and drive awareness, adoption, and engagement.
- - Deep experience across both brand storytelling and growth/performance marketing ? with a clear track record of driving measurable results.
- - Strong content instinct and copywriting skills, able to translate complex concepts into relatable language for everyday users.
- - Highly analytical with hands-on experience using data and experimentation to drive marketing decision across media channel and marketing tech tools (e.g, main media channels, analytic tools; GA, MMP,CRM tools, etc.)
- - Comfortable presenting ROI-driven outcomes and marketing data-informed decisions.
- Preferred Qualifications
- - Experience in fintech, especially with understanding of KYC processes and compliance
- - Background in STO/blockchain or music/media tech planforms
- - Startup experience scaling marketing teams from the ground up
- - Bilingual communication skills (Korean/English) is plus
- Salary: 100-200k
- 100% coverage
- 100% 401(k) match on the first 10% of your contribution on eligible compensation
- Variety of ways to take advantage of time away from work including:
- Unlimited Paid Time Off (PTO) for exempt employees
- 11 Paid Holidays (including Juneteenth and Good Friday)
- Summer Fridays (between Memorial Day and Labor Day)
Apply online or feel free to contact us directly for more information about the opportunity. Due to the high volume of applicant, we regret to inform that only shortlisted candidates will be notified. Thank you for your understanding.
Vacancy posted 21 hours ago
Similar jobs that could be interesting for youBased on the Head of Marketing in Beverly Hills, CA vacancy
$200k - $300k
...and execution of MGA's brand-led DTC initiatives across owned platforms Helping define the role of DTC within MGA's broader go-to-market ecosystem, ensuring alignment with retail and wholesale partners Translating brand and marketing priorities into compelling DTC...SuggestedMGA Entertainment
Los Angeles, CA3 days ago$120k - $160k
...Lean Marketing — Home of The 1-Page Marketing Plan We’re scaling to 8 figures fast and need a Head of Marketing who wants full ownership of the engine driving one of the best-known small-business marketing brands in the world. If you’re obsessed with data, hungry...SuggestedFull timeFor contractorsRemote workLean Marketing
Los Angeles, CA21 hours ago- ...HEAD OF MARKETING - STEVEN.COM COMPANY: STEVEN.COM REPORTING TO: FOUNDER LOCATION: LOS ANGELES or LONDON MISSION Make Steven.com the definitive brand in the creator economy by building the world's most effective B2B / B2C content engine in our industry...SuggestedRemote work
FlightStory
Los Angeles, CA4 days ago $154k - $220k
...Head Of Lifecycle Marketing We believe communication belongs to everyone. We exist to democratize phone service. TextNow is evolving the way the world connects and that's because we're made up of people with curious minds who bring an optimistic, yet critical lens into...SuggestedFlexible hoursTextNow
Los Angeles, CA3 days ago$120k - $180k
...with backing from top-tier investors and a mission that's redefining the future of education and ethical learning. Head of Campus Marketing About the Role We're seeking an exceptional Head of Campus Marketing to build and own our national ambassador...SuggestedPart timeWork at officeStudyFetch
Los Angeles, CA21 hours ago- ...Head Of Marketing A fast-growing global fashion brand is looking for a Head of Marketing to lead brand strategy and awareness across two women's fashion labels. This is an ideal opportunity for a Senior Marketing Manager ready to step into a Head of Marketing role...Seasonal work
PRTNR Recruiting
Los Angeles, CA8 days ago - ...Head of Marketing About the Company Globally renowned fashion brand Industry Apparel & Fashion Type Privately Held About the Role The Company is seeking a Head of Marketing to spearhead brand strategy and awareness for its two women's fashion labels...Seasonal work
- ...Head of Marketing About the Company Popular denim & fashion brand Industry Apparel & Fashion Type Privately Held About the Role The Company is in search of a Permanent Head of Marketing to join their team. The successful candidate will be tasked...Permanent employment
- ...Head of Marketing About the Company Respected fashion brand Industry Apparel & Fashion Type Privately Held About the Role The Company is in search of a Permanent Head of Marketing to join their team. The successful candidate will be tasked with...Permanent employment
- ...Head of Marketing About the Company Pioneering provider of next-gen infrastructure solutions Industry Information Technology and Services Type Privately Held About the Role The Company is seeking a Head of Marketing to spearhead its go-to-market...
- ...adoption of artificial intelligence. In support of that mission, the Marketing team helps deeply understand customer audiences and market... ...launches across channels. About the Role We are hiring a Head of SMB Ads Marketing to define and scale OpenAI’s marketing strategy...Work at office3 days per week
- ...Reporting This role reports onsite in our Los Angeles office full time. The Role We are seeking a strategic and dynamic Global Head of Marketing to lead our global marketing efforts. Focused primarily on CoComelon, Blippi and Little Angel, you will develop comprehensive...Full timeWork at officeWorldwide
$135k
...the business. With that evolution comes the need for their first marketing leader. Why This Role Exists Historically, marketing at... ...is about building and leading that evolution. The Role As Head of Marketing, you will oversee social, paid media,...Work at officeShift workPeople Principles
Los Angeles, CA21 hours ago- ...Senior Head of Organic Content Marketing About the Company Premier organization providing digital product business services Industry Management Consulting Type Privately Held Employees 11-50 About the Role The Company is seeking a Senior Head...Full time
- ...Head of Brand Marketing About the Company Well-funded document platform Industry Internet Type Privately Held About the Role The Company is seeking a Head of Brand Marketing to spearhead the launch of a new AI-native platform that is set to disrupt...Agency work
- A leading global entertainment company is seeking a Global Head of Marketing to lead marketing efforts for brands like CoComelon and Blippi. This role requires strategic development of marketing strategies to enhance brand affinity and drive growth in various markets. With...
- Responsibilities: Develop and execute a comprehensive marketing strategy aligned with Segwit's product roadmap and business objectives Define Segwit's brand voice, identity, and positioning within the Web3 and consumer tech spaces Lead all marketing campaigns across channels...Remote job
$180k - $240k
...Head Of Marketing WEBTOON is becoming the home for Marvel and Disney comics — a new subscription app where fans read, collect, and stay connected to the stories and characters they love. We're building the definitive destination for Marvel/Disney IP, and we're looking...Full timeWattpad
Los Angeles, CA3 days ago$200k - $250k
...potential AI has to shape human creativity and social interactions, join us in building the future! About the Role: The Head of Product Marketing will build and lead Cantina's product marketing and customer insights function. This role sits at the intersection of...Work at officeCantina
Los Angeles, CA1 day ago$187k - $252.9k
...organization, educating stakeholders on the long-term value of brand investment and ensuring brand considerations are embedded in every marketing decision. - Establish the brand health measurement framework for Luna, defining baseline metrics, setting targets, and building...Summer workInternshipLocal areaFlexible hoursAmazon
Culver City, CA3 days ago- ...Head of Product Marketing About the Company Innovative AI-powered security detection platform Industry Computer & Network Security Type Privately Held, VC-backed About the Role The Company is seeking a Head of Product Marketing to play a pivotal...Immediate startRemote work
- ...who will meaningfully shape the business as we scale. Role Overview We are looking for a culture and community-obsessed Head of Influencer Marketing & Brand Engagement to lead the team that will scale both our creator ecosystem and brand community. You will own the full...Shift work3 days per week
$140k
...Head Of Marketing & Communications California, USA (Bay Area preferred) | Full-time | Reports to EVP The Opportunity We are a Spanish restaurant group bringing authentic Barcelona-inspired cuisine to the U.S. Currently operating 7 locations across California and...Full timeCasual workLocal areaOne Haus Recruiting
Encino, CA8 days ago- ...Head of Retention Marketing About the Company Globally renowned digital native vertical retailer Industry Retail Type Privately Held About the Role The Company is seeking a visionary VP/Senior Director of Lifecycle & Retention Marketing to lead...
$152.73k - $198.35k
The Head of Marketing & Communications at MPTF is a mission‑critical leadership role responsible for the strategic development, execution, and oversight of all marketing, branding, and communications initiatives for MPTF. This position sits at the intersection of storytelling...Work at office$140k - $165k
...handoffs. We are still early. The systems, the company, and the market are all being built at the same time. If you are the kind of... ..., GITAI may be the right place for you. Your Mission As Head of Strategic Finance & Capital Markets, you will work directly with...Permanent employmentFull timeRelocation packageGITAI
Los Angeles, CA26 days ago$162.4k - $227.4k
A leading social media platform is looking for a strategic sales leader for its Mid-Market B2C Services in Los Angeles. In this role, you will lead and motivate a talented team while driving new client acquisitions and fostering existing partnerships. Ideal candidates...Flexible hours$160k - $200k
...Role Overview The Head of Growth will own Modern Animal's acquisition engine and be accountable for efficiently driving new member growth at scale. This role oversees a seven-figure marketing budget, defines channel strategy, and ensures investments deliver against...Local areaRelocation packageModern Animal
Culver City, CA21 hours ago$170k - $200k
...Head Of Growth Marketing - Los Angeles, CA In the past, to be a successful restaurateur, you simply had to have a passion for food and a passion for people - but to succeed as a digital restaurateur you also need to have a passion for technology. We believe in the...Full timeTemporary workWork at officeFlexible hoursOtter.ai
Los Angeles, CA3 days ago- ...Head of Growth Marketing About the Company Innovative developer tools startup leveraging AI technology Industry Computer Software Type Privately Held About the Role The Company is seeking a Head of Growth Marketing to join their dynamic team. The...
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Head of Marketing. Be the first to apply!
