Marketing Manager

About PSI PSI is a leading Contract Research Organization (CRO) with about 30 years of experience in the pharmaceutical industry. Originated in Switzerland, PSI is a privately owned, full‑service CRO with a global reach, supporting clinical trials across multiple countries and continents. Our reputation for being highly selective about the projects we undertake highlights our commitment to delivering high‑quality, timely services across a broad spectrum of therapeutic indications. Job Description The Social Media and Digital Events Marketing Manager is responsible for shaping PSI’s online social narrative while driving engagement through both virtual and live, in‑person events. This role combines strategic content creation, design, platform management, community management, and digital advertising with the logistical planning of webinars and digital/virtual events to boost brand awareness and generate leads. This individual will work in collaboration with a wider marketing team, design team, and across the business as required. Responsibilities Contribute to global marketing strategy Plan and execute multi‑channel marketing campaigns to generate qualified leads Help develop the strategic plan for social media channels and digital events Manage day‑to‑day tactics and overall campaign management in alignment with overall marketing goals and business objectives Plan, organize, and execute webinars and digital events, ensuring a seamless experience for participants and stakeholders. Manage vendors where appropriate. Help develop PSI marketing strategy in support of sales and marketing Monitor and analyze marketing campaign performance and adjust strategies, track marketing KPIs and evaluate ROI Manage and maintain PR contacts in industry/paid advertisements/placements Conduct market research Manage marketing team activities across social channels and digital events Qualifications Bachelor’s degree East Coast location preferred At least 5‑8 years running B2B social media campaigns (LinkedIn); experience with Instagram, Facebook, TikTok and/or WeChat is a plus Experience running digital events (coordinating, content development, post‑event activity) Event planning experience is a plus Branding experience is a plus Proficiency in Canva or other design tools such as Adobe Photoshop Strong writing and editing experience, outstanding verbal communication skills Capable of managing multiple projects at once with high attention to detail Comfortable in a dynamic, fast‑paced environment Additional Information Make the right call and take your career to a whole new level. Join the company that focuses on its people and invests in their professional development and success. For this position, PSI is not hiring individuals who require work visa for employment or continued employment now or anytime in the future. #J-18808-Ljbffr