Operations Systems Specialist

Role Description

At Franchise Empire, we're on a mission to disrupt the franchise industry. We help everyday people find, vet, buy, and launch money-making franchises faster and smarter than ever before. We are hiring an Operations Systems Specialist to own day-to-day execution of our systems and automations.

This role reports directly to our Senior Systems Manager. You will be their technical right hand — building, maintaining, and troubleshooting the HubSpot workflows, Make.com scenarios, and tech integrations that the entire company runs on.

This is not a generalist VA seat. This is a builder seat for someone who is genuinely technical, genuinely curious, and genuinely fast.

• Own the day-to-day build, edit, and troubleshooting of HubSpot workflows and integrations.
• Triage and resolve incoming tech requests from Sales, Marketing, Brokerage, and Client Care.
• Take over the recurring system tasks (client onboarding, call backups, content distribution) currently held by the Senior Systems Manager.
• Free the Senior Systems Manager to focus on architecture, strategy, and the harder builds.

Qualifications

• You like working for small, scrappy companies. Big-corporate environments are NOT for you.
• You have hands-on HubSpot experience — workflows, properties, lifecycle stages, list logic, integrations, and basic troubleshooting.
• You're comfortable in (or eager to learn) Make.com, Zoom integrations, and the rest of the modern marketing/ops stack.
• You see broken automations and feel the urge to fix them.
• You're detail-obsessed: when a workflow ships, it ships clean, named clearly, and documented.
• You can take direction from a Senior Systems Manager and also operate independently when the brief is clear.
• You can hold the day-to-day tech queue without dropping the recurring weekly work.
• You move fast, take ownership, and don't need someone to push you.
• Bonus points if you love using AI to increase output, speed up iteration, and reduce busywork.

Requirements

• Daily HubSpot execution — workflow builds, property updates, list maintenance, lifecycle adjustments, and integration troubleshooting.
• Tech request triage — receiving, sequencing, and resolving day-to-day tech requests from across the company, with escalation paths to the Senior Systems Manager when needed.
• Make.com scenario maintenance — monitoring scenarios, resolving errors, and supporting rebuilds (including the in-flight triggers-to-workflows and DND workflow rebuilds).
• Data hygiene.
• Team access and permissions — maintaining the access sheet as people are added or removed.
• Eventually taking over the data-update responsibilities currently held inside our EA seat — as part of the broader role-shift we are rolling out.

In Your First 90 Days, You'll…

• By Day 90, you are operating independently on day-to-day systems work, with the Senior Systems Manager moving up to architecture and the harder builds.
• Within the first 30 days, you will:
  • Get familiar with our 3–5 year vision and how the systems backbone supports it.
  • Audit the current HubSpot setup — workflows, properties, lifecycle stages, integrations, and any known fragile spots — and document what you find.
  • Shadow the Senior Systems Manager on incoming tech requests; start taking ownership of the simpler ones end-to-end.
  • Get comfortable with the Make.com scenarios, including the in-flight rebuilds, so you can monitor and resolve errors on your own.
• Within the first 60 days, you will:
  • Own all daily tech request triage end-to-end, escalating only the strategic or higher-risk builds to the Senior Systems Manager.
  • Build at least one workflow or automation independently, end-to-end, with senior review.
• Within the first 90 days, you will:
  • Be operating independently on the day-to-day systems queue — the Senior Systems Manager checks in, doesn't drive.
  • Have visibly freed the Senior Systems Manager to focus on architecture, FDD brand audits, and the broader systems strategy.
  • Have picked up the data-update work as part of the planned EA role-shift.
  • Have at least one documented improvement to a workflow or scenario you inherited — faster, cleaner, or more reliable than how you found it.

Compensation & Benefits

• Compensation: TBD — range depends on whether the hire is stateside or overseas.
• Structure: Begins as a part-time engagement with a possible transition to full-time contingent on performance and need.

Application Question(s)

• Describe a HubSpot workflow or automation you built end-to-end. What problem did it solve, and what choices did you make in the build?
• Walk me through how you'd troubleshoot a Make.com scenario that started failing overnight on a step you didn't build.
• What systems have you owned the day-to-day execution of, and what was the size of the team relying on you?
• How do you stay organized when 4–5 departments are sending you tech requests in the same week?

Work Location

Remote.