Corporate Relations and Exhibits Manager
$137.98k - $172.47kAmerican Association of Critical Care Nurses
POSITION SUMMARY
Position Title: Corporate Relations & Exhibits Manager
Department: Exhibits
Reports to: Events Director
About the Organization: The American Association of Critical-Care Nurses (AACN) is the largest specialty nursing organization in the world representing the interests of more than 550000 nurses who are charged with caring for acutely and critically ill patients. AACN is dedicated to creating a healthcare system driven by the needs of patients and families where acute and critical care nurses make their optimal contribution. Visit us online at .
AACN is an equal opportunity employer and prohibits discrimination against or harassment of any person employed by or seeking employment with AACN on the basis of race color religion creed sex and gender (including pregnancy childbirth breastfeeding or related medical conditions gender identity gender expression and sexual orientation) ancestry national origin age (40 or older) disability (mental and physical) military or veteran status marital status medical condition or genetic information and any other basis protected by federal state or local law or ordinance or regulation.
Application Instructions: Interested individuals can visit our Careers Page and apply for the Corporate Relations & Exhibits Manager role. Any questions can be directed to: . This position is remote. Some travel is required.
Position Purpose: The Corporate Relations & Exhibits Manager provides strategic leadership for the exhibits team driving the growth and execution of AACNs National Teaching Institute & Critical Care Exposition (NTI). Accountable for the full sales lifecycle of exhibits and corporate sponsorships this role manages partner relationships oversees financial budgeting and implements efficient systems to deliver an exceptional exhibitor experience. This position serves as the primary liaison for corporate partners and is responsible for optimizing show management to ensure both commercial success and operational excellence.
This role has strategic ownership of the exhibits and sponsorship growth strategy within NTI translating organizational priorities and market opportunities into strategies and plans that drive revenue growth exhibitor engagement and sponsorship performance. The role has accountability for revenue forecasting and variance management cost forecasting and variance management cost containment strategies and efficiencies; revenue-maximizing and enhancement strategies; alignment with strategic roadmap and business priorities.
Main Accountabilities & Results:
Provides revenue and business development leadership of NTI exhibits and sponsorships.
Leads revenue forecasting and monitors exhibit and sponsorship performance against established goals analyzing trends and variances and identifying actions to maximize revenue and improve financial performance.
Develops annual business plans and strategic recommendations for exhibits and sponsorships aligning revenue opportunities customer needs market conditions and operational priorities with AACNs strategic direction.
Builds and maintains strategic industry alliances corporate relationships and partnerships that drive revenue growth and expand exhibit and sponsorship opportunities.
Leads financial and operational management of exhibit and sponsorship programs.
Leads financial planning and ongoing budget management for exhibits and sponsorship programs including revenue forecasting expense management variance analysis and identification of opportunities to maximize revenue and improve financial performance.
Monitors financial performance against established goals and develops corrective actions to address revenue expense and profitability variances.
Accountable for achieving annual exhibit and sponsorship revenue targets and managing associated program expenses.
Negotiates and manages contracts and agreements with exhibitors sponsors vendors and other corporate partners within established organizational guidelines.
Identifies and mitigates financial operational vendor and customer experience risks associated with exhibits and sponsorship programs.
Makes decisions regarding exhibit and sponsorship priorities sales approaches resource allocation processes and customer experience within established organizational goals policies and budget parameters.
Provides leadership of the exhibits team.
Builds and improves team effectiveness. Assures integration of team norms into the work processes and relationships.
Develops positive working relationships among AACN team members to optimize organizational outcomes and increase matrix team effectiveness.
Provides for effective leadership in developing and maintaining optimum team function through coaching modeling and creating opportunities for individual and group development.
Leads cross-functional projects as assigned ensuring alignment with organizational priorities effective resource utilization and successful delivery of intended outcomes.
Gathers analyzes and leverages exhibitor and sponsor feedback market insights and performance data to identify opportunities and implement improvements that strengthen engagement retention and the overall customer experience.
Develops and manages strategic relationships with third-party vendors supporting exhibit sales and services; evaluates performance identifies opportunities for improvement and ensures vendor partnerships deliver quality value and business results.
Identifies evaluates and implements innovative strategies processes and approaches to increase exhibit and sponsorship sales strengthen market positioning and improve business performance.
Develops new business opportunities by identifying and cultivating prospective exhibitors sponsors corporate partners events and other revenue-generating opportunities aligned with AACN priorities.
Provides oversight and coordination of outsourced advertising sales activities monitoring performance aligning priorities and sales objectives and addressing opportunities or issues to support revenue goals and partner outcomes.
Monitors industry trends competitive activity customer needs and market opportunities to inform exhibit and sponsorship strategies and identify opportunities for growth and innovation.
Identifies assesses and mitigates financial operational vendor and customer experience risks associated with exhibit and sponsorship programs.
Upholds the organizations talent philosophy and values.
Performs other duties as assigned.
Skills Required :
Demonstrated sales leadership and business development experience with the ability to develop and execute strategies that grow exhibit sales sponsorship revenue corporate partnerships and customer engagement.
Strong consultative sales negotiation and relationship management skills with the ability to understand customer and partner needs develop compelling solutions negotiate effectively and cultivate long-term relationships with exhibitors sponsors corporate partners and vendors.
Demonstrated ability to develop and implement strategies and business plans that translate organizational priorities market opportunities customer insights and industry trends into measurable revenue and business outcomes.
Strong analytical and business acumen with the ability to analyze sales financial customer and market data; identify trends risks and opportunities; and use insights to inform decisions and improve performance.
Experience managing revenue budgets resources and competing priorities including revenue forecasting financial performance monitoring variance analysis and identification of opportunities to maximize revenue and improve efficiency.
Ability to make sound decisions and exercise independent judgment regarding sales strategies resource allocation processes priorities customer and partner needs and operational issues within established organizational guidelines.
Demonstrated ability to lead cross-functional initiatives in a matrixed environment influence stakeholders align priorities and resources and drive successful outcomes across functions and organizational levels.
Ability to lead and optimize systems processes and workflows using data and technology to improve sales effectiveness operational efficiency customer experience and business results.
Demonstrated ability to manage complex relationships and business partnerships including third-party vendors and external stakeholders while balancing customer needs organizational objectives financial considerations and operational requirements.
Strong communication and facilitation skills with the ability to present recommendations communicate complex information clearly facilitate productive discussions and influence decisions with diverse audiences.
Proficiency with Google Suite and Microsoft Office Suite with the ability to use technology and data effectively to support planning analysis communication and business decisions. As well as Asana and Personify/a2z platforms.
Education and/or Experience:
Bachelors degree in business or a related field. Certified Exhibition Management (CEM) and/or Certified Meeting Professional (CMP) strongly preferred.
Minimum 10 years of progressive experience in exhibits and sponsorship sales within associations nonprofits professional societies membership organizations or related environments.
Demonstrated experience developing and implementing strategies to maintain and grow exhibitor participation engagement and retention.
Demonstrated experience developing and implementing strategies to manage and grow event sponsorship programs and revenue.
Experience managing budgets resources and complex projects with an understanding of financial performance revenue goals and resource allocation.
Demonstrated ability to manage multiple priorities complex projects and competing deadlines while exercising sound judgment and achieving established outcomes.
Strong relationship-building communication negotiation and customer service skills with the ability to build and maintain productive relationships with corporate partners exhibitors sponsors vendors and internal stakeholders.
Physical Requirements:
The demands described here represent those that must be met by an individual to successfully perform the essential responsibilities of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Frequent walking and standing may be required particularly during conferences exhibitions and other events. The position may require prolonged periods of standing and walking on exhibit floors and interacting with exhibitors sponsors vendors and attendees. The position also requires the ability to sit and work at a computer for extended periods communicate and interact with others in person by phone and electronically and operate standard office equipment and keyboard. Requires mental stamina for problem solving prioritizing multiple tasks interpreting and applying oral and written instructions and responding effectively in a fast-paced event environment. Ability to travel is required.
Total Compensation:
The target pay range for this role is $137977 - $172472
** We offer a 37.5-hour workweek with 3 different schedule addition to the salary range listed we offer a wealth of benefits to make working at AACN even more rewarding. Benefits include generous paid time off low-cost health plans for medical and mental health services dental and vision company-paid life and short-term disability insurance a variety of other benefits and a retirement savings program with employer matching and additional company contribution. AACN is committed to a people-centered culture of workplace excellence and belonging and offers various alternative and flexible work arrangements to support work/life balance for our team members.
Required Experience:
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