Product Sales Account Executive, Associate

Job Description

Job Description

Description

We are seeking a Product Sales Account Executive, Associate with experience selling software-as-a-service (SaaS) solutions across the U.S. federal government market. In this role you will bridge product, sales, and go-to-market functions, as well as contribute to the product sales strategy and execution for our federal offerings. You will drive growth by aligning product features, positioning, pricing, procurement vehicles, partner ecosystems, and sales campaigns tailored to the federal market.

You will:

• Act as the company’s Perseus(TM) product sales champion for the federal government market.
• Work with product management, product engineering, domain SMEs, and marketing to shape the offering and its positioning for federal agencies.
• Establish and drive deal pipeline, sales bookings, and licensing renewals within the federal government market.

Key Responsibilities

Strategy & Planning

• Execute the go-to-market (GTM) strategy for the SaaS product in the federal government market.
• Identify and qualify target agencies, segments, funding cycles, contract vehicles (e.g., GSA schedules, IDIQs, OTA), partner ecosystems and competitive positioning.
• Influence roadmap and packaging of the SaaS offering to Federal customers.
• Represent the company in federal events, speak to prospects about how the product can enable mission outcomes.

Sales & Revenue

• Own sales targets for the federal government segment: new business, renewals, expansion/upsell.
• Identify, qualify, and drive deals with federal agencies, system integrators, and channel partners.
• Work closely with company executives, solution engineers, and domain experts to ensure the product is sold effectively and tailored to the federal buyers’ environment.

Product-Sales Alignment

• Serve as a product evangelist for federal buyers, translate technical product capabilities into compelling business and mission value messaging for federal stakeholders (including mission security organizations, CIOs, program managers, and acquisition managers).
• Provide feedback from the field into product management about feature priorities, use-cases, competitive threats, and mission-specific requirements.

Enablement & Collateral

• Contribute to sales enablement materials specific to the federal government market: agency use-cases, procurement/contracting cheat sheets, talking points around compliance, security, and competitive battlecards.

Procurement & Compliance Navigation

• Have a foundational understanding of federal procurement mechanisms (FAR/DFARS, GSA GWACs, IDIQs, BPAs, OTAs, SBIRs), funding cycles, acquisition influences and how SaaS transactions are managed in the federal government market.
• Ensure all deals align with compliance standards, and work with legal, contracts, and operations to clear government-specific constraints.

Metrics, Forecasting & Reporting

• Track key performance indicators (KPIs) for federal SaaS sales: pipeline, bookings, win rate, deal size, average contract length, renewal rate, customer satisfaction/mission impact.
• Forecast revenue for the federal segment, monitor deal progression through stages, and provide regular reporting to leadership.

Partner/Channel Development

• Build and manage relationships with federal-focused partners, system integrators, reseller networks and government marketplaces (e.g., Carahsoft, AWS Marketplace, GSA e-commerce, DoD Tradewinds).
• Define partner motions, enable partner sales teams, and co-sell/co-deliver when needed.

Skills, Knowledge and Expertise

• Minimum of 3 years of sales experience with enterprise SaaS sales or go-to-market/product-sales roles, with at least 1+ years of proven success selling SaaS into U.S. federal government agencies.
• US Citizenship is required
• Demonstrated track record of closing multi-stakeholder federal deals, preferably through contract vehicles such as GSA Schedules, IDIQs, OTAs, BPAs.
• Deep familiarity with federal procurement, acquisition lifecycle, compliance/regulation (FAR, DFARS, FedRAMP) and government budgeting/appropriation cycles.
• Strong ability to engage senior federal decision-makers (program managers, CIOs, acquisitions officers) and navigate federal agency stakeholders, systems integrators and the partner ecosystem.
• Expertise in SaaS business models (subscription, multi-year contracts, renewals, expansions), metrics (ARR, churn, pipeline conversion), and go-to-market strategy.
• Excellent verbal and written communication skills with ability to craft messaging for non-technical federal buyers, present to executive audiences, develop collateral and train sales teams.
• Strong cross-functional collaboration skills working with product, marketing, sales, legal/contracts and operations.
• Comfortable working in a fast-paced, high-growth environment, with ability to lead and drive results autonomously.

Preferred Qualifications

• Experience with federal marketplaces (e.g., AWS Marketplace, GSA Advantage, resellers) and partner channels (e.g., Carahsoft).
• Experience with SaaS products targeted at public sector/federal mission outcomes (e.g., cybersecurity, cloud, analytics, infrastructure)
• Prior experience developing or influencing product roadmap for federal-use case SaaS solutions.
• Bachelor’s degree or higher in Business Administration, Marketing, Engineering, Computer Science/Information Technology or related field (or equivalent experience)

Physical and Mental Requirements:

• Frequently remain in a stationary position, often standing or sitting for prolonged periods of time looking at a computer screen.
• Require computer camera to be on for all meetings.
• Continuous verbal and written communication with others to exchange information.
• Continuous repetitive movements that may include the wrists, hands, and/or fingers.
• Comprehension- Must continuously be able to understand direction and adhere to established procedures.
• Organization- Must continuously be able to gather and classify information.
• Reasoning and Decision Making- Must continuously use logic to analyze and interpret information and prioritize.