Sales Development Representative

Sales Development Representative

Location: Miami, FL (On-site preferred; hybrid eligible within the tri-county area)

At Paradigm, we're revolutionizing home care through innovative technology. As the fastest-growing tech company in this sector, we empower home care agencies with cutting-edge solutions in billing automation, growth education, authorization management, and beyond. We believe that by streamlining agency operations with third-party payers like the Department of Veterans Affairs and Medicaid, we ultimately enhance the quality of care for seniors, veterans, and underserved communities.

We foster a dynamic and collaborative work environment where new ideas are welcome, and creativity thrives. Joining our team means becoming part of a supportive community that values continuous learning and excellence. We're on a mission to revolutionize home care and are looking for passionate individuals to help us make a lasting, positive impact.

The Sales Development Representative (SDR) is the front line of the Paradigm Sales team, making the first live contact with home care agencies, learning how they operate, and turning conversations into meetings and sales opportunities. The SDR books and runs pre-qualified meetings, hands qualified agencies to Account Executives, and manages a pipeline of credentialing deals from first conversation to close. As Paradigm grows beyond core revenue cycle management (RCM) into bookkeeping, credentialing, and Careswitch, its agency operations platform, the SDR has more ways to help every agency they speak with. The ideal candidate is resilient, hears "no" and moves to the next call, and is comfortable talking with business owners all day.

This role offers full-cycle sales experience and a defined career ladder into Account Executive and other Sales positions, including a three-level SDR track (SDR I, II, III) with larger goals at each level. SDRs ramp to full goal over four months, supported by the Learning & Development and Sales Enablement team. This position reports to the Sales Development Manager.

Essential Duties and Responsibilities:

• Prospecting and Qualification
  • Prospect and qualify home care agencies through outbound calling and assigned inbound leads, at a pace of 50 calls a day
  • Book and run pre-qualified meetings
  • Identify and qualify opportunities for RCM, bookkeeping, and Careswitch, and hand them cleanly to Account Executives
• Pipeline and CRM Management
  • Manage inbound credentialing opportunities through an individual pipeline, from open to closed won
  • Enrich and maintain accurate CRM records for leads, contacts, companies, and deals
• Process and Development
  • Follow the documented sales process and messaging
  • Join weekly 1:1s, team meetings, and training, and put coaching into practice
• How Success Is Measured
  • New logo pipeline sourced, and the deals it produces
  • Credentialing pipeline and won deals
  • Meeting show rate and meeting-to-close conversion
  • Daily activity and CRM hygiene
• Some travel may be required, with approximately up to 10% annual travel expected
• Other duties as assigned

Experience and Skills:

• Minimum 1 year of experience in outbound sales, an SDR/BDR role, a call center, or another high-volume phone role
• Comfort picking up the phone and talking with business owners all day
• Clear, plain-spoken communication
• Organization and follow-through, including tracking and hitting individual numbers
• Experience in home care, healthcare billing, credentialing, Medicaid, or VA programs preferred
• Experience with HubSpot and other sales or CRM-related software preferred

Education and Qualifications:

• Bachelors Degree in Business, Marketing, or a related field preferred, or equivalent professional experience

Paradigm Offers:

• Medical, dental, and vision benefits
• 401k retirement plan
• Paid time off
• Professional development support

Compensation: $50,000-$70,000 base salary annually based on experience + performance-based variable compensation

Paradigm Senior Services