Marketing and Business Development Coordinator

Marketing and Business Development Coordinator - Part Time Fresh Healthy Cafe Alexandria | Alexandria, VA Join Fresh Healthy Café, where our mission is to bring better-for-you food to Alexandria, VA! We are seeking a dynamic Marketing and Business Development Coordinator to lead our local marketing initiatives and build valuable partnerships. If you have a passion for marketing, enjoy connecting with your community, and thrive in a fast-paced environment, this role offers you the opportunity to make a significant impact on our brand. Key Responsibilities Marketing Strategy: Develop and execute innovative marketing and PR campaigns that drive awareness, engage customers, and boost traffic. Build relationships with local media across print, digital, broadcast, and radio. Business Development: Cultivate partnerships with schools, organizations, influencers, and local businesses to enhance our community presence and create new revenue streams. Content Creation: Design engaging content including photos, videos, and graphics for social media, email campaigns, and our website. Campaigns & Events: Plan, manage, and execute promotions, events, and community activations from start to finish, ensuring smooth operations and impactful outcomes. Digital Marketing: Oversee social media accounts, online advertising, and email marketing campaigns to expand reach and foster customer loyalty. Market Research: Monitor local trends, competitor activity, and customer insights to inform strategy and identify new opportunities. Analytics & Reporting: Track performance metrics, analyze results, and present insights to guide future marketing and business development efforts. Brand Management: Ensure consistency across all marketing materials and touchpoints to maintain a clear and strong identity for Fresh Healthy Café. Collaboration: Work closely with operations, sales, and external partners to align marketing and business development initiatives with overall growth goals. Requirements Bachelor’s degree in marketing, communications, business, or a related field. 2+ years of marketing and/or business development experience, preferably in the food & beverage industry. Strong knowledge of digital marketing tools, including social media, email marketing, and analytics; graphic design skills are a plus. Excellent communication skills—written, verbal, and visual—with the ability to engage diverse audiences. Creative thinker with a passion for building innovative campaigns that drive results. Data-driven mindset with the ability to analyze and apply insights effectively. Organized, detail-oriented, and skilled at managing multiple projects simultaneously. Flexible schedule with the ability to support evening and weekend events as needed. Why You'll Love Working Here Be part of a mission-driven company focused on healthy living. Collaborative and supportive team environment. Opportunities for professional growth and development. Engage with the local community through innovative marketing initiatives. #J-18808-Ljbffr Fresh Healthy Cafe Alexandria