Director of Group Sales

Job Description

Job Description

Position Summary

• Lead group sales strategies and initiatives to achieve or exceed revenue and market-share goals.
• Manage, coach, and develop the Group Sales team while personally cultivating key accounts and markets.
• Drive new business through sales calls, client entertainment, market travel, industry events, and sales missions.
• Partner with Sales, Marketing, Revenue Management, and Operations to maximize group revenue and profitability.

Salary and Benefits

• Salary- 110,000-120,000
• Health, Dental and Vision- 80.3% company paid; thereafter until 6%
• STD and LTD, Accident, Hospital indemnity, pet insurance
• 401K- Eligible after 1 year Company matches dollar for dollar for the first 3% and$.50
• 12 Vacation and PTO Days during first year, increases every year after year 1
• 20% discount on food and beverage, 30% on retail
• $70 cell phone reimbursement

Key Responsibilities

• Develop group sales plans, market strategies, budgets, and revenue goals.
• Manage key accounts and group market segments while identifying new business opportunities.
• Lead daily sales activities, goal setting, performance reviews, and team development.
• Analyze forecasts, competitive data, market trends, and revenue performance to adjust sales strategies.
• Conduct client visits, sales blitzes, FAM trips, industry events, and market missions.
• Oversee sales reporting, CRM activity, forecasting, and administrative standards.
• Recruit, train, motivate, and retain high-performing sales professionals.
• Maintain strong client, community, and industry relationships.
• Represent the resort professionally while ensuring exceptional guest and client service.

Qualifications

• 5+ years of progressive hotel/resort group sales experience.
• Proven success generating group revenue in a high-volume environment.
• Strong leadership, sales, negotiation, and relationship-building skills.
• Experience managing and developing a sales team.
• Strong understanding of group sales, revenue management, forecasting, and market strategy.
• Bachelor’s degree in Hospitality, Business, Sales, or related field preferred.
• Willingness to travel and work flexible schedules as required.