Regional Event Sales Manager

Job Description

Job Description

Regional Event Sales ManagerThis is a hybrid role that works 2-3 days per week in office on average. Applicants must be based in/near the Nashville area to be considered for this role. We're PRA, the leading destination management company (DMC) with 45+ years of experience across 32+ states and 100+ destinations.We believe destinations have power-and our people unlock its magic. We push past boundaries to transform ideas into business event experiences that connect, inspire, and endure. If you're curious, bold, and ready to build standout experiences, you'll find your place here. Primary ResponsibilitiesResponsible for increasing overall sales volume by developing key relationships with new accounts and growing existing assigned accounts while prioritizing delivery of outstanding client experiences and financial profitabilityManage and maintain existing relationships with key accounts as well as focus on new business development to maintain a strong robust pipeline of opportunitiesParticipate in industry related organizations, and local community to develop business and attain leadership status when possibleExpertly qualify leads and develop innovative program strategies to win business and achieve individual annual sales goalPartner with Experience Designers and Creative Team on proposal vision and program specifications to ensure completion of a solution that targets the client's goals and budget. Develop and execute dynamic presentations to prospective clientsArrange and conduct Site Inspections for clients, entertain clients and develop a personal rapportFinalize and close business with clients, arranging for program deposit and signed contracts prior to transitioning to event production teamQuantify projected budgets (revenue and gross profits) from programs and enter into Salesforce for revenue tracking purposes and ensuring financial targets are achievedManage travel and client marketing budgets and schedules for appropriate approvalInitiate sales calls and follow upUpdate hoteliers and clients on a regular basis on new venues, services and destinations through locally derived marketing strategies and initiativesBe available during program for client contactWork closely with Business Development to respond to all referral leads from hotels and clientsCollaborate with Experience Designers and Event Producers to meet clients expectations and create memorable customer experiencesEnsure that sales/gross profit goals are met and clients' programs exceed their expectationsFollow up with clients on future program opportunities and generate system leads through the pay it forward programRemain current and knowledgeable of industry trends and developmentsPartner with and educate Global Sales team on local market and program opportunities. Send quarterly destination overview to GSD Team to ensure they stay up to date in the marketImplement and execute business and marketing plan for destinationQualifications:5 or more years of experience in sales, specifically in a DMC, incentive travel, event management or related field preferredBachelor's degree in Hospitality & Tourism, Business Management, Marketing, Communication, or related degree preferredKnowledge of client development including new business development, lead follow up, qualifying the client, proposal presentation and closing businessKnowledge of program design and development, from inception through contractProven ability to meet sales goals consistentlyAbility to provide solutions and/or resources to challenges/opportunities that may arise during the development and sale of programsMust be able to interpret, define and document complex program requirementsMust be able to develop and maintain strong supplier/partner, hotelier, and community relationsMust be able to negotiate with supplier/partners on behalf of clients for best locations, terms, etc.Must be able to professionally represent PRA at client meetings, site inspections, industry and association functions, supplier/partner meetings, and staff meetingsMust be able to read, analyze, and interpret client proposal requirements, RFPs, contracts, financial reports, and other legal documentsMust be able to respond to common inquiries or complaints from clients and/or supplier/partnersMust be able to prepare reports, write business correspondence, and develop and write proposals, and sales reportsMust be able to effectively present information and respond to questions from clients, supplier partners, and hoteliersMust be able to calculate program costs, percentages, profit margins, and perform other mathematical requirements involved in proposal development and contract negotiation Benefits include Medical Insurance, Dental Insurance, Vision Insurance, 401(k) with Company Match, Short-term and Long-term Disability Insurance, Life Insurance, Employee Assistance Program, Paid Vacation Time and Paid Holidays, Paid Sick Time, Parental Leave, Pet Insurance, Flexible Spending Accounts, and others. Ready to discover where next begins?PRA offers you room to grow, create, and step confidently into your next era.When you join PRA, you'll have the opportunity for a creative, energetic, and inspiring career in sales, creative, operations, production and more.Apply Now and create your next. Our ServicesActivations * Experiential Marketing * Event Strategy * Experience Design * Interactive Installations * Themed Events & Décor * Adventures & Excursions * Dining & Culinary Experiences * Entertainment & Performances * ESG & Social Impact Integration * Team Building & CSR * Transportation & Logistics * Meeting Management * AV Management * Content & Messaging * Content Design & Production * Demo Experiences * Theatrical Design & Delivery