Digital Marketing Specialist
$65k - $80kJ.S. Held LLC
This is a hands-on digital marketing role with the opportunity to create and execute high-impact digital content across J.S. Helds global organization. Each member of the marketing team contributes meaningfully to the companys success and this position requires flexibility initiative attention to detail and the ability to execute at a high level.
The role spans website social media email and integrated digital campaigns with opportunities to bring ideas to life across a wide range of projects. On any given day you may develop content for an email or social media campaign execute updates to the company website and collaborate with specialized subject matter experts around the world. The ideal candidate is an exceptional writer and creative digital marketer who understands how broader marketing strategies translate into effective content and execution across digital channels. They bring a collaborative mindset and the ability to manage multiple projects and priorities with creativity precision and accountability.
Are you a good fit for this position
- A motivated and adaptable self-starter who demonstrates initiative works through roadblocks and manages multiple priorities effectively.
- Highly organized and detail-oriented with a strong commitment to accuracy consistency and quality.
- A collaborative partner who takes the time to understand our business client audiences and stakeholder needs before translating them into effective digital communications.
- Comfortable providing strategic recommendations and guiding stakeholders toward digital marketing best practices.
- Curious responsive and comfortable working in a fast-paced flexible and globally collaborative environment.
Job Responsibilities:
- Digital Campaign Planning & Coordination
- Understand campaign objectives target audiences and key messages to develop digital content that supports broader business and marketing goals.
- Coordinate the planning scheduling and activation of integrated digital campaigns across social media email and other marketing channels.
- Partner with subject matter experts marketing colleagues corporate communications design HR and business stakeholders to align campaign timing messaging audiences and approvals.
- Develop digital campaign assets including copy visuals target audience segments content formats and calls to action.
- Identify opportunities to strengthen campaign content audience relevance and engagement.
- Stay current on relevant social media email and website trends platform changes and digital marketing best practices to identify risks and opportunities.
- Manage stakeholder reviews and perform quality assurance across campaign content links targeting and delivery.
- Social Media
- Manage the corporate social media calendar and publishing schedule.
- Develop review and publish organic social content promoting thought leadership employee announcements company news observances and other business priorities.
- Create and adapt brand-aligned graphics videos and other social media assets.
- Manage stakeholder reviews and platform-specific requirements including audience segmentation language timing and account settings.
- Monitor company social profiles and coordinate timely responses to comments tags reposts and potential reputational concerns.
- Identify opportunities to amplify relevant content across company employee and external social media accounts.
- Support employees and subject-matter experts through social media training profile optimization and ready-to-use promotional assets.
- Coordinate the ongoing management and annual review of the corporate observances calendar.
- Conduct periodic audits to ensure company social profiles and published content remain accurate and relevant.
- Email Marketing
- Develop copy and content for external email communications including newsletters events company announcements and thought leadership promotions.
- Create and adapt brand-aligned email visuals using established templates.
- Manage stakeholder reviews audience segmentation quality assurance scheduling and delivery of email campaigns.
- Optimize subject lines content timing audience targeting and calls to action through testing and performance analysis.
- Maintain email list accuracy audience segmentation and compliance with applicable data privacy and consent requirements.
- Identify opportunities to extend relevant content across shared email audiences and business databases.
- Website Management
- Manage website content updates within the CRAFT content management system.
- Publish and maintain articles news case studies branch locations expert biographies events and company culture content.
- Format and prepare web copy imagery links and other page elements according to established brand and website standards performing quality assurance before and after publishing.
- Coordinate website updates according to editorial calendars event schedules and evolving business priorities.
- Partner with internal and external specialists to support SEO website performance and other digital optimization initiatives.
- Conduct regular website audits and address broken links outdated content metadata tagging and other quality issues.
- Reporting & Insights
- Track social media email website and digital campaign performance and identify meaningful trends and opportunities for improvement.
- Develop accurate and timely monthly quarterly annual and ad hoc performance reports.
- Apply insights from campaign performance audience engagement and A/B testing to improve future communications.
Qualifications :
Required Qualifications:
- Advanced Technical Skills
- Project management organization and time management skills with the ability to independently manage multiple initiatives from concept through final reporting.
- Copywriting and copyediting skills with the ability to understand business objectives client needs and target audiences and translate complex subject matter into clear engaging digital content.
- Social media marketing particularly LinkedIn.
- Email marketing with experience using Delivra preferred.
- Managing website content through a content management system (CMS).
- Ability to evaluate emerging technologies and digital trends and recommend appropriate opportunities for adoption.
- Using Microsoft 365 and Adobe Creative Cloud or similar tools.
- Intermediate Technical Skills
- Visual design and creative execution with the ability to create and adapt polished graphics from established templates apply strong design judgment when deviations or improvements are needed and collaborate with the J.S. Held Design Team on more complex creative needs.
- Digital marketing reporting and performance metrics with the ability to interpret results and identify meaningful trends.
- Intangible Skills
- Strong collaboration and stakeholder-management skills including the ability to assess business needs and recommend effective digital marketing solutions.
- A detail-oriented solutions-focused approach and the adaptability to navigate changing priorities and roadblocks.
Preferred Qualifications:
- Experience in a marketing role for a professional services organization.
- Video editing experience and capabilities.
Additional Information :
Some of the Benefits We Have Include
J.S. Held understands all our employees are people and sometimes life needs flexibility. We work to always provide an environment that best supports and suits our teams needs.
- Our flexible work environment allows employees to work remotely when needed
- Flexible Time Off policy
- Medical Dental and Vision Insurance
- 401k Match
- Commuter Benefit
A reasonable estimate of the salary range for this role is $65000 - $80000. Any offered salary range is based on a wide array of factors including but not limited to skillset experience training location scope of role management responsibility etc.
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities duties or responsibilities required of the employee for this job. Duties responsibilities and activities may change at any time with or without notice.
By submitting your application you acknowledge that you have read the J.S. Held Online Privacy Notice and hereby freely and unambiguously give informed consent to the collection processing use and storage of your personal information as required and described therein. California residents can click here to learn more about the personal information we collect and here to learn about additional privacy rights that may be available.
Please explore what were all about at .
EEO and Job Accommodations
We embrace diversity and our commitment to building a team and environment that fosters professional and personal enrichment is unwavering.
J.S. Held is an equal opportunity employer. Qualified applicants are considered for employment without regard to sex gender identity sexual orientation race color religion national origin disability protected Veteran status age or any other characteristic protected by law.
If you are an individual with a disability and would like to request a reasonable accommodation during the recruitment process please email . Include Applicant Accommodation in the subject line along with your request and contact information.
All your information will be kept confidential according to EEO guidelines.
#LI-PF1
Remote Work :
Yes
Employment Type :
Full-time
$65k - $75k
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