Marketing Communications Manager
$80k - $95kAutomated Control Concepts
Job Type
Full-time
InflexionPoint is seeking a Marketing Communications Manager to lead the development and execution of strategic communications that elevate our brand, engage manufacturing clients, and support business growth. This role blends strategy, storytelling, and execution-positioning our company as a trusted digital transformation and automation partner to manufacturers in life sciences, food & beverage, and critical infrastructure sectors. The ideal candidate is a strong communicator with a proven track record in B2B marketing for industrial or technology sectors, capable of creating compelling content, managing campaigns, and aligning communications with sales and partner strategies. Key Responsibilities Strategy & Brand Positioning
- Develop and implement a marketing communications strategy that supports company objectives and positions us as a leader in manufacturing systems integration.
- Maintain brand consistency across all channels, ensuring messaging reflects our expertise in automation, MES/MOM, IT-OT infrastructure, analytics, and managed services.
- Collaborate with leadership and sales teams to align messaging with target markets and buyer personas (financial, technical, and operational decision-makers).
- Create engaging content (case studies, white papers, slide decks, email campaigns, blog posts, social media, and website copy) that highlights customer success and thought leadership.
- Develop collateral that supports lead generation, including e-books, checklists, toolkits, and webinars.
- Manage digital campaigns and nurture sequences to drive awareness, engagement, and pipeline growth.
- Manage relationships with industry publications, analysts, and associations to secure press coverage, speaking opportunities, and awards.
- Coordinate participation in trade shows, conferences, and partner events, ensuring consistent messaging and strong brand presence.
- Oversee social media strategy and execution to expand reach and credibility.
- Produce sales enablement materials, including solution briefs, presentations, and competitive messaging.
- Support partner and channel marketing programs, co-branded campaigns, and joint go-to-market initiatives.
- Track and report on campaign performance, using data to refine strategies and maximize ROI.
- Bachelor's degree in Marketing, Communications, Business, or related field
- 5+ years of experience in B2B marketing communications, preferably in technology, manufacturing, or industrial automation sectors.
- Exceptional writing, editing, and storytelling skills, with ability to translate technical solutions into clear business value.
- Experience managing digital campaigns, marketing automation and CRM systems (Salesforce, Dynamics, Zoho).
- Strong project management skills and ability to manage multiple priorities in a fast-paced environment.
- Familiarity with manufacturing technology (automation, OT/IT, MES, analytics) is highly desirable.
- Be part of a company that helps manufacturers harness automation, data, and digital transformation to operate more efficiently, safely, and effectively.
- Collaborate with a passionate, experienced team that values innovation and long-term partnerships.
- Play a central role in shaping the voice and visibility of a growing technology leader in the manufacturing sector.
Working Environment Duties are performed in an office environment but may also require travel to customer sites/locations. Project Coordinators routinely use standard office equipment which includes, but is not limited to, computers, phones, photocopiers, and filing cabinets. Minimal exposure to excessive noise or adverse environmental issues. Physical Demands Must be able to sit and/or stand for prolonged hours consistent with the average workday; to operate a computer and other office equipment, including but not limited to computer, printer, etc. EEO IXP is an equal opportunity employer that is committed to diversity and inclusion int the workplace. We prohibit discrimination and harassment of any kind based on race, religion, color, sex, sexual orientation, age, national origin, marital status, genetic information, pregnancy, disability, or any other protected characteristic as outlined by federal, state, or local laws. IXP is looking for dedicated individuals to join our team and share in our success. The Company provides a supportive and engaging work environment that demonstrates that we value our employees. Our employees receive a competitive salary, performance-based advancement, paid time off (PTO), health benefits and 401(k), as well as other great incentives. Qualified applicants may submit their resume for consideration. Salary Description
$80,000 - $95,000 per year
Vacancy posted 1 day ago
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