Social Media Manager

Job Description

BMA Media Group: Social Media Account Manager \n

NOTE: We are moving to our Hudson location, with an estimated move-in in Q3 of 2027. We are temporarily in Downtown Willoughby, OH, until our move. We will arrange hybrid working agreements if necessary, based on this information.

BMA Media Group is hiring a Social Media Account Manager to tell our clients' stories online and to be the trusted day-to-day contact who keeps their accounts on track.

BMA is a full-service marketing and communications agency specializing in content for building trades and workplace organizations. Our clients include international unions, training institutes, local unions and apprenticeship programs, and our work spans brand, web, video, print, events and campaigns. As our Social Media Account Manager, you will manage a portfolio of client accounts and personally create the social media content for them: planning, writing, designing, scheduling and reporting. Some of your accounts will be broader marketing relationships that are not centered on social media, and you will oversee those too.

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• Title: Social Media Account Manager
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• Employment: Full-time
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• Reports to: Projects Manager
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• Location: BMA office in Hudson, OH (temporarily in Willoughby, OH until an estimated Q3 2027)
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• Works with: Client Services, Digital & Print, Video, Events, Projects and Operations and our client contacts
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Mission: BMA exists to honor the dignity of skilled work by helping building trades unions tell their story with excellence, integrity, and measurable impact.

Vision: Every union building trades organization's story is effectively communicated to its desired audiences.

Values

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1. Honor the Work. Serve First. Respect the dignity of skilled trades; lead with humility and responsiveness.
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2. Craft with Excellence. Sweat the details; deliver work we're proud to put our name on.
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3. Integrity. Own the Outcome. Do the right thing; keep commitments; take responsibility end-to-end.
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4. Measure What Matters. Use data to prove impact, learn fast, and decide better.
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5. Build People, Build the Business. Coach, grow leaders, and build a culture worth staying for.
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We hire for fit first and skill second, because skills can be taught and character can't. Beyond the values above, we look for someone who:

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• Tells the truth early. If a deadline is at risk or a campaign isn't performing, we hear it from you first, not from the client.
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• Keeps growing. Stays coachable, asks for feedback and keeps sharpening their craft.
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• Leads from wherever they sit. Everyone at BMA influences others. Do it humbly and honestly, for the good of the people around you.
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• Cares about the audience. Behind every post is a member, apprentice or business manager. You write for them, not for the algorithm.
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We also look at whether you understand the work, want the work and have the capacity to do it well.

The Social Media Account Manager is accountable for five things. Done well, they make this seat a success.

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1. Create great social content. Plan, write, design and schedule content that fits each client's brand, audience and goals. This is your core work outside of client management.
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2. Own the client relationship. Be the main point of contact for your accounts, whether they center on social media or on broader marketing work. Know each client's goals and keep them informed and confident.
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3. Deliver on time and communicate early. Hit agreed deadlines, flag risks the moment you see them, and keep clients and teammates informed without being chased.
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4. Measure and improve. Report on results in plain language, learn from the data and adjust the plan to improve it.
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5. Strengthen the team and the system. Document your process, build reusable templates and content calendars, and help BMA get faster and better with every account.
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• Build monthly content calendars with each client and get them approved on schedule.
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• Write copy, create graphics and edit short video for social platforms, working with Digital & Print and Video where a project needs more.
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• Schedule and publish posts, and monitor comments and messages with each client's tone and guidelines in mind.
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• Oversee client accounts that include other marketing services, coordinating work across the BMA team.
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• Prepare and present regular performance reports and recommendations to clients.
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• Keep tasks, timelines and client notes current in BMA's project management system.
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• Manage client approvals, revisions and scope, and bring new opportunities to your manager.
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Required

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• Bachelor's degree in marketing, communications, journalism or a related field.
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• At least 5 years of professional experience managing social media for brands or clients, in an agency, an in-house marketing team or a comparable role. Internships and single small channels do not count toward this. Bring a portfolio or account examples that show strong writing, design and results.
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• Strong copywriting and editing skills, with the ability to match each client's voice.
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• Hands-on experience with the major platforms (Facebook, Instagram, LinkedIn, YouTube and others) and with scheduling and analytics tools.
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• Ability to create graphics and edit short video, using tools such as Canva, the Adobe Creative Suite or similar.
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• Experience managing client relationships, deadlines and approvals across several accounts at once.
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• Clear written and verbal communication, and comfort presenting results to clients.
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• Ability to read performance data and explain it in plain language.
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Preferred

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• Agency or client-services experience.
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• Experience with paid social advertising.
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• Familiarity with building trades, union, nonprofit or member-organization audiences, including recruitment and apprenticeship messaging.
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• Experience with project management tools such as ClickUp.
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• Basic photo or video production skills.
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• Interest in using AI tools responsibly to work faster without lowering quality.
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BMA takes care of its people, and benefits begin after a 90-day introductory period.

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• Compensation: Starting at $65,000, depending on experience, plus a quarterly Rock-based bonus potential
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• Health coverage: medical, dental and vision through FMCP, with premiums 100% paid by BMA. The value runs from about $10,000 to $25,000 a year, depending on whether you choose individual, married or family coverage.
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• Pension: NEBF pension of $3,016 per year, 100% employer contributed
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• 401(k): John Hancock plan with an employer contribution of 4% of your base salary. No employee contribution is required.
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• Waiting period: benefits begin after 90 days of employment, and enrollment may start slightly after day 90
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• Paid holidays: New Year's Day, Good Friday, Memorial Day, Independence Day, Labor Day, Thanksgiving and the Friday after, Christmas Eve, Christmas Day and New Year's Eve. A holiday on a Saturday is observed the Friday before, and one on a Sunday the Monday after.
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• Time off: 2 weeks of vacation and 1 week of personal/sick time per year (3 weeks total)
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• Work from home: one day per week after one year of service with good performance reviews
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Send your resume, a link to your portfolio or examples of social accounts you have managed, and a short note to View email address on ziprecruiter.com telling us about a campaign you are proud of and why. We would also like to hear what kind of leader you want to be.

Our process includes:

A portfolio review (no interview)

Conversations about Core Values, character and the seat (x2 Interviews)

A group lunch with the team to assess team fit (x1 Interview)

Final interview over dinner with the ownership of BMA Media (x1 Interview)

BMA Media Group is an equal opportunity employer.