Assistant Manager, Audience Development

Description

ABOUT THE ROLE

Mansueto Ventures, the parent company of Inc. and Fast Company, is looking for an Assistant Manager of Audience Development to support audience strategy and execution across our digital ecosystem.

In this role, you'll help grow and engage Inc. and Fast Company's digital audiences, working cross-functionally with editorial, product, creative, and marketing teams to execute data-driven initiatives that expand reach, improve engagement, and grow subscribers. The ideal candidate has a strong interest in digital media, a passion for audience development, and a desire to understand how content distribution and performance drive business impact.

This role will require weekly in-office presence on Tuesday, Wednesday, and Thursday at our corporate office at 7 World Trade Center, New York, NY.

Salary range: $66,500-$77,000 + bonus eligible. Compensation may vary based on relevant experience, skills, industry, and education.


WHAT YOU'LL BE DOING

• Support audience growth initiatives : Assist in executing strategies to increase and retain traffic, email subscribers, followers, and registered users across Inc.com and FastCompany.com.
• Contribute to SEO and discovery efforts : Help optimize headlines, metadata, and content for search and emerging AI platforms.
• Assist with newsletters and lifecycle marketing : Support newsletter production, segmentation, and onboarding/re-engagement campaigns.
• Help manage platform distribution : Support content distribution and experimentation across platforms like Reddit, Quora, YouTube, LinkedIn, and WhatsApp.
• Analyze performance data : Pull and interpret data from tools like GA4 and Parse.ly to identify trends and opportunities.
• Support revenue-related initiatives : Assist in optimizing content funnels and tracking performance of subscription and engagement efforts.
• Collaborate cross-functionally : Work with editorial, social, video, creative, and marketing teams to execute growth initiatives.

W HAT WE'RE LOOKING FOR

• 1-2 years of experience in digital media, marketing, analytics, or a related field.
• Basic understanding of SEO, audience development, or content marketing.
• Familiarity with analytics tools such as GA4, Parse.ly, or similar platforms is a plus.
• Strong attention to detail and ability to manage multiple projects.
• Data-curious mindset with an interest in learning how to turn insights into action.
• Strong communication and collaboration skills.
• Eagerness to learn and grow in a fast-paced media environment.

Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.

ABOUT US

Mansueto Ventures' mission is to empower and inspire innovators, entrepreneurs, and leaders through compelling journalism, diverse conversations, and creative initiatives that celebrate excellence in business.

Our company's greatest asset is our employees. Our workplace strives for excellence, respect, integrity, inclusion, and transparency in all we do. We value feedback from all corners of the organization, and we collaborate with colleagues to craft company policies and benefits.


At Mansueto Ventures, we prioritize diversity. We celebrate difference and try to embed it into every aspect of our workplace. We are committed to providing equal opportunity employment to all individuals regardless of race, age, color, religion, sex, sexual orientation, citizenship, national origin, disability, Veteran status, or any other characteristic protected by law.

Pay Range

$66,500.00 Annually to $77,000.00 Annually