Content Strategist

Content Strategist - Transportation Equipment Network (TEN) Keep America Moving—One Trailer at a Time Transportation Equipment Network (TEN) is a North American leader in transportation equipment and trailer solutions. With over 80,000 trailers and a rapidly growing footprint, we deliver the equipment and service our customers rely on to keep their businesses moving. We are seeking a creative and strategic Content Strategist to support and elevate our brand through compelling storytelling and content development. In this role, you will create engaging content across internal and external channels, helping drive brand awareness, thought leadership, customer engagement, and demand generation efforts. The ideal candidate is an exceptional writer who thrives in a fast-paced environment, enjoys collaborating across departments, and can translate complex industry topics into content that connects with a variety of audiences. What You’ll Do Develop and support TEN's content and thought leadership strategy. Create and edit content across multiple formats, including blogs, press releases, social media, video scripts, and internal communications. Partner with marketing, sales, and business leaders to develop impactful content that supports strategic objectives. Translate technical and industry-specific topics into clear, engaging messaging. Maintain a consistent brand voice across all channels and communications. Monitor content performance and leverage analytics to optimize content effectiveness. Explore new content formats, channels, and storytelling opportunities to increase engagement and reach. Research industry trends and incorporate insights to strengthen content quality and relevance. What We're Looking For Required Qualifications Bachelor's degree in Marketing, Communications, Business, or a related field. 3–5 years of experience in marketing, communications, content creation, or a related role. Exceptional writing, editing, and storytelling skills. Experience creating content across multiple formats, including blogs, social media, press releases, video, and internal communications. B2B marketing experience preferred. Strong understanding of content marketing, brand building, and demand generation. Experience using analytics to measure and improve content performance. Ability to manage multiple projects and effectively collaborate with stakeholders across the organization. Transportation, logistics, or related industry experience is a plus. Occasional travel may be required. Why Join TEN? At TEN, you'll have the opportunity to shape our brand story, influence how we engage with customers and employees, and create content that makes an impact across the transportation industry. Equal Employment Opportunity Statement Transportation Equipment Network (TEN) is an Equal Opportunity Employer. We are committed to creating a diverse and inclusive workplace and do not discriminate based on race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, veteran status, or any other protected status under applicable federal, state, or local law. #J-18808-Ljbffr