Social Media Specialist
$64.4k - $78.2kFanatics
About Us Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.
About the Team Fanatics Collectibles is a new company operating at the intersection of collectibles, culture, and technology. Backed by world-class investors, operators, and sports & entertainment partners, we are building the global leader in next-generation collectibles. As part of the broader Fanatics ecosystem, we leverage a digital sports platform that spans over 900 sports properties and engages more than 81 million fans. Together, we are reimagining every part of the collectibles experience for fans, partners, and creators. Role Summary We are seeking a Social Media Specialist with a passion for sports, collectibles, and digital culture to own social content across Topps Digital's collectible apps. Unlike traditional social media roles focused on capturing quick videos or promoting physical products, this position creates highly polished, motion-driven content that brings digital collectibles to life. Through motion graphics, video editing, static design, and social storytelling, you'll create compelling content that promotes digital card drops, in-app events, collector challenges, and major sports moments while building engagement across Topps Digital's social channels. This is a highly hands-on role where you'll own the Social Media content lifecycle from concept through publishing. You'll develop content calendars, create motion and static assets, write social copy, schedule posts, monitor engagement, and interact with the community. The ideal candidate combines strong motion design and video production skills with a deep understanding of social media strategy, platform trends, and audience engagement. Please include a portfolio link with your application. What you will be doing... Content Creation & Production
What We're Looking For: A creator, strategist, and storyteller who lives at the intersection of sports fandom, collectibles, and digital innovation. This role operates within a small, fast-moving team environment where creators are expected to take ownership of content from concept through delivery. The ideal candidate understands what excites both hobby veterans and digital-native collectors, can capture trending moments, and has the creative chops to produce content that bridges the physical and digital worlds. Your work will not just showcase collectibles - it will deepen the Fan Experience and bring fans closer to the athletes, teams, and moments they love. Ensure your Fanatics job offer is legitimate and don't fall victim to fraud. Fanatics never seeks payment from job applicants. Feel free to ask your recruiter for a phone call or other type of communication for interview, and ensure your communication is coming from a Fanatics email address (including @collectfanatics.com). For added security, where possible, apply through our company website at The salary range represents base pay only and does not include short-term or long-term incentive compensation. This salary range is specific to Los Angeles and may not be applicable to other locations. When determining base pay, as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training. For information about our benefits, please visit Los Angeles Salary Range $64,400-$78,200 USD The salary range represents base pay only and does not include short-term or long-term incentive compensation. This salary range is specific to New York City and may not be applicable to other locations. When determining base pay, as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training. For information about our benefits, please visit NYC Salary Range $70,000-$85,000 USD By submitting your application, you agree to our terms of service and acknowledge you have read our Candidate Privacy Policy.
About the Team Fanatics Collectibles is a new company operating at the intersection of collectibles, culture, and technology. Backed by world-class investors, operators, and sports & entertainment partners, we are building the global leader in next-generation collectibles. As part of the broader Fanatics ecosystem, we leverage a digital sports platform that spans over 900 sports properties and engages more than 81 million fans. Together, we are reimagining every part of the collectibles experience for fans, partners, and creators. Role Summary We are seeking a Social Media Specialist with a passion for sports, collectibles, and digital culture to own social content across Topps Digital's collectible apps. Unlike traditional social media roles focused on capturing quick videos or promoting physical products, this position creates highly polished, motion-driven content that brings digital collectibles to life. Through motion graphics, video editing, static design, and social storytelling, you'll create compelling content that promotes digital card drops, in-app events, collector challenges, and major sports moments while building engagement across Topps Digital's social channels. This is a highly hands-on role where you'll own the Social Media content lifecycle from concept through publishing. You'll develop content calendars, create motion and static assets, write social copy, schedule posts, monitor engagement, and interact with the community. The ideal candidate combines strong motion design and video production skills with a deep understanding of social media strategy, platform trends, and audience engagement. Please include a portfolio link with your application. What you will be doing... Content Creation & Production
- Produce original short and long-form video content highlighting new product releases, live digital & physical pack breaks, athlete spotlights, and behind-the-scenes stories from the world of collectibles.
- Develop content for Topps' digital collectible apps (e.g., Topps BUNT, Star Wars™ Card Trader, Topps Total Football, Marvel Collect!), showcasing drops, limited-time releases, challenges, and collector community milestones.
- Design and animate motion graphics that bring products and digital collectibles to life in a dynamic, fan-first way.
- Edit and optimize content for platforms like TikTok, Instagram Reels, YouTube Shorts, and within app ecosystems.
- Capture and produce content surrounding athlete or celebrity signings, app and physical product launches, and at fan engagement events.
- Manage and schedule content across major social platforms, tailoring storytelling to resonate with both traditional collectors and digital-first fans.
- Create social content that connects physical trading cards and digital collectibles in ways that feel exciting and relevant to fans.
- Monitor performance metrics and adapt content strategies to drive fan engagement, retention, and app usage.
- Stay ahead of cultural and sports moments, seizing opportunities to spotlight digital collectibles in real time.
- Partner with product, marketing, and creative teams to bring cross-platform campaigns to life across physical and digital collecting ecosystems.
- Ensure content reflects the brand's voice while celebrating the passion of the hobby and its fan communities.
- Support coverage of major sporting events, athlete partnerships, product drops, and in-app activations.
- 2-4 years of experience in social media management, content production, or digital marketing, ideally in sports, entertainment, or gaming/collectibles.
- A portfolio you are proud to share with us (please include with application).
- Strong proficiency in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Illustrator) or equivalent creative tools.
- Proven ability to produce short-form, scroll-stopping content tailored to TikTok, Instagram Reels, YouTube Shorts, and app-native experiences.
- Deep knowledge of sports culture and the trading card/collectibles community, with an understanding of the rise of digital collecting.
- Strong storytelling ability to showcase the emotional connection between fans and their collectibles.
- Ability to thrive in a fast-paced, sports-driven environment with live moments and rapid deadlines.
- Experience creating content for app store product pages, gaming platforms, or livestream environments.
- Project: Candidates moving forward in the process will complete a short creative exercise which has been designed to reflect the type of work produced in this role.
What We're Looking For: A creator, strategist, and storyteller who lives at the intersection of sports fandom, collectibles, and digital innovation. This role operates within a small, fast-moving team environment where creators are expected to take ownership of content from concept through delivery. The ideal candidate understands what excites both hobby veterans and digital-native collectors, can capture trending moments, and has the creative chops to produce content that bridges the physical and digital worlds. Your work will not just showcase collectibles - it will deepen the Fan Experience and bring fans closer to the athletes, teams, and moments they love. Ensure your Fanatics job offer is legitimate and don't fall victim to fraud. Fanatics never seeks payment from job applicants. Feel free to ask your recruiter for a phone call or other type of communication for interview, and ensure your communication is coming from a Fanatics email address (including @collectfanatics.com). For added security, where possible, apply through our company website at The salary range represents base pay only and does not include short-term or long-term incentive compensation. This salary range is specific to Los Angeles and may not be applicable to other locations. When determining base pay, as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training. For information about our benefits, please visit Los Angeles Salary Range $64,400-$78,200 USD The salary range represents base pay only and does not include short-term or long-term incentive compensation. This salary range is specific to New York City and may not be applicable to other locations. When determining base pay, as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training. For information about our benefits, please visit NYC Salary Range $70,000-$85,000 USD By submitting your application, you agree to our terms of service and acknowledge you have read our Candidate Privacy Policy.
Vacancy posted 13 hours ago
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