VP-Sales and Marketing

Join LifeLink — Join a Life Saving Team!

About LifeLink
More than four decades ago, a visionary group of innovators, led by renowned nephrologist Dr. Dana Shires, made a life-changing commitment—to save lives through organ and tissue donation. From that bold beginning, LifeLink Foundation was established – founded with heart, purpose, and a mission that still guides us today.

What started as a nonprofit with big dreams has grown into a vision-driven organization of more than 700 dedicated professionals across west-central Florida, Georgia, parts of South Carolina, Puerto Rico, and the US Virgin Islands.

At LifeLink, we are united by our mission: To honor donors and save lives through organ and tissue donation.

Our vision remains clear: To maximize the gift of life while giving hope to donor families and transplant patients.

We are grounded in the values that shape our work and culture— Compassion. Excellence. Legacy. People. Quality.

If you’re inspired by purpose, driven by impact, and ready to help save and heal lives, LifeLink is the place for you.

What You’ll Do
As a VP-Sales and Marketing, you will directly contribute to LifeLink’s life-saving mission. Reporting to the Executive Director/General Manager, the incumbent will be responsible for the execution of all tissue placement activities, to include managing allograft marketing and sales activities, global distribution operations, and distributor relationship management, customer service, and business development and execution of the LifeLink Tissue Bank (LLTB) sales and marketing strategies across all functions of the business. Responsibilities will include strategic planning for the next 1-3 years to help LLTB exceed all placement requirements. Also, helping to identify new market opportunities, and finding new avenues/clinical applications to continue placing our tissue (including ‘hard-to-place’ grafts). The candidate will identify and work with KOL’s, as needed, in multiple specialties for key project development as needed. This role is also responsible for all contracting for LifeLink domestic hospitals, GPO/IDNs, and Contract Partners to support the sales/placement efforts across all facets of LifeLink Tissue Bank.

Additional responsibilities include inventory control and management as well as sales forecasting and budgeting. This position is also the primary liaison responsible for coordinating with all other functional areas, including Tissue Recovery, Quality Assurance, R&D, Regulatory and Processing in meeting the needs of the patients, physicians, and hospitals utilizing LifeLink Tissue Bank services.

Key Responsibilities:

• Leading a commercialization team to drive top-line sales, with responsibility also for bottom-line excess revenue.
• Works cross-functionally with all required areas to ensure adequate support is provided to customers and field representatives. Also communicates back to other functional areas on any market, operational, regulatory, or other pertinent information needed to ensure effective coordination and alignment.
• Oversee daily functions and tasks of the Hospital Services Department as it pertains to the receipt of daily tissue releases, labeling, other fulfillment, shipment, and tissue returns for direct and contract partners. Supervise inventory management and allocation of tissue for direct, private label, and contract partners.
• Carries out supervisory responsibilities in accordance with LifeLink policies and applicable laws. Responsibilities include interviewing, hiring, training, planning, assigning, directing work, assessing performance, addressing complaints, and resolving problems.
• Oversees the development and execution of annual Commercialization Business plans.
• Gains approval for, and maintains policies, procedures, and processes needed to lead overall sales, pricing, discount, and distributor management, and account assignment strategy.
• Establishes and maintains systems to ensure the accurate completion and reporting of budgets, and forecasts and coordinates processing and production requirements with the VP of Operations.
• Ensures that inventory levels are appropriately managed, and that slow moving inventory is addressed in a timely fashion.
• Establishes and maintains effective, well controlled, and efficient distribution processes as outlined by the Foundation Contracting Team.
• Monitors sales performance of each distributor and field representative, tracks and communicates key metrics, and establishes frequent planning and evaluation meetings and other feedback mechanisms.
• Visits current and prospective customers, cultivates, and develops new business opportunities, attends trade shows, and frequently interacts with corporate partners, distributors (US & International), and with physicians and nurses to ascertain customer interest and customer satisfaction. Identify key hospital systems where we are not approved and develop a plan to help LLTB become an approved vendor.
• Identifies and recruits potential distributors and effectively manages relationships in support of LifeLink mission and business purpose. Recruit and evaluate new international distribution partners to assist in placement of LLTB tissue. This would be done through quarterly calls to review current contract, current placements, and new forecasts,
• Develops methods to monitor and manage business concentration risk and establishes specific distributor business term parameters related to discount ranges and limits, pricing limits, placement requirements and performance expectations, and the extension of credit terms.
• Analyzes market and sales trends and develops strategic approaches to address tissue offerings, performance gaps and emerging opportunities.
• Effectively monitors and manages travel expenditures in accordance with policy, budgets, and approved operational strategy for VP and staff.
• Investigate and resolve inquiries raised by LifeLink contracted distributors, corporate partners, hospitals, and GPOs.
• Network with service area accounts with local contracts as well as GPOs/IDNs to increase/secure all business opportunities. Negotiate, and manage hospital contracts within LifeLink services area (including Group Purchasing Organizations) in coordination with the LifeLink Tissue Banks Sales and Marketing initiatives.
• Network with Contract Partners for existing LLTB technologies as well as future R&D projects and conduct regular meetings with key contract partners to discuss service, forecasts, and additional opportunities.
• Oversee website content, development, and updates on a quarterly basis

Who You Are

• Passionate about helping others and making a difference
• Aligned with LifeLink’s core values of Compassion, Excellence, Legacy, People, and Quality
• Excellent interpersonal skills, able to take direction.
• 3–5 years of VP of Sales experience in tissue and medical devices, with 8–10 years of overall healthcare industry experience in sales, marketing, and/or leadership.
• Ability to work effectively with Physicians, Corporate Partners, and all Distribution Outlets across multi-functional product and specialty platforms.
• Ability to bring exceptional business acumen, leadership and creativity to the LLTB team.
• Ability to work well with all team members in a multi-functional team.
• Ability to function as a strong member of a highly motivated and integrated management team.
• Strong written and verbal communication skills and able to provide timely status updates.
• High empathy and good listening skills.
• Bachelor’s Degree or equivalent required.
• Must have valid driver’s license and a safe driving record.

Working Conditions:

Work requires extended hours during peak placement and client development periods. Business travel is required, and reliable transportation is necessary to perform client contact visits. The work environment is pleasant and comfortable. A workstation equipped with the necessary tools to perform the various functions of this position will be provided. Employees are required to adhere to a professional dress code.

Why LifeLink?

• Be part of an organization with a legacy of saving lives and giving hope
• Join a passionate and supportive team across Florida, Georgia, and Puerto Rico
• COMPANY PAID Medical, Dental, Disability & Life Insurance
• Paid Vacation, Sick Days & Holidays
• Growth opportunities in a mission-driven, high-impact nonprofit
• Work with purpose, knowing your efforts directly touch lives

Diversity, Equity & Inclusion
LifeLink is proud to be an equal opportunity employer. We celebrate diversity and are committed to building an inclusive environment that reflects the communities we serve.

Qualifications

Education

Required

Bachelors or better.

Experience

Required

3-5 years of VP Sales experiences in healthcare with 8-10 years of overall healthcare provider experience in Sales, Marketing and/or Leadership

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.