Senior Regional Sales Manager

Role Overview The Senior Sales Manager is responsible for developing, managing, growing, and optimizing Amazfit’s business within the consumer electronics retail channel. The role ensures stability and performance in the tech retail channel and leads growth initiativesto strengthen the brand’s presence in the wearable and sport tech segments. Key Responsibilities • Maximize the existing business within the consumer electronics retail channel, ensuring commercial continuity, revenue growth, and strong in-store execution. • Manage and nurture relationships with major tech retailers, ensuring consistent performance and high-quality account management. • Identify opportunities with new accounts to establish a partnership with Amazfit. • Negotiate commercial terms, promotional plans, and in-store visibility initiatives across both channels. • Analyze sell-in and sell-out performance, monitor KPIs, and propose corrective or improvement actions. • Collaborate with Marketing and Channel Marketing teams to ensure consistent execution across retail and sports channels. • Monitor market trends, competitive landscape, and category evolution in wearable and sport tech. • Coordinate product launches, seasonal campaigns, and channel-specific commercial initiatives. Requirements 10+ years of Sales experience in smartphone/wearables, sport tech, sporting goods, and/or consumer electronics. Proven experience managing retailers in North America. Strong ability to maintain and consolidate existing businesses while developing new channels. Excellent negotiation skills and strong results orientation. Strong analytical skills and experience with forecasting and business planning. Benefits of Working At Zepp Health Competitive salary, Vacation day, sick day Health insurance, Vision insurance, Dental insurance, life insurance 401K & Matching Year-end Bonus pay Other Benefits Zepp Health is an Equal Opportunity employer and welcomes everyone to our team. If you need reasonable accommodation at any point in the application or interview process, please let us know. In your application, please feel free to note which pronouns you use (for example: she/her/hers, he/him/his, they/them/theirs, etc).