Sales Director - Asia

Sales Director

Upstream is a global leader in mobile marketing automation and digital service innovation, enabling Mobile Network Operators (MNOs) and brands to grow revenue, improve customer engagement and succeed in the digital economy. With over two decades of experience and operations spanning 45+ markets across Africa, Latin America, Asia, Europe, and the Middle East, we are a trusted partner to more than 60 MNOs worldwide.

Headquartered in Athens, Greece, and with regional hubs in London, Dubai, Johannesburg, Lagos, São Paulo and Rio de Janeiro, Upstream combines global expertise with deep local insight. Our end-to-end approach encompasses strategy, creative development, technical deployment, campaign execution, and ongoing optimization, ensuring seamless, scalable, and performance-driven service delivery.

We are looking for an experienced and driven Sales Director to lead our commercial strategy across key Asian markets. This role is pivotal in driving revenue growth, expanding our footprint with mobile operators and digital partners, and strengthening Upstream's position as a leader in mobile marketing and digital monetization in the region.

The ideal candidate will combine strong commercial acumen with in-depth experience in the telecom and mobile operator ecosystem, excelling in consultative sales, strategic account management, and building relationships with C-level executives.

The role is fully remote and open to applicants across Asia. Please submit your resume in English.

Key responsibilities include:

• Leading the development and execution of the regional sales strategy for Asia, in line with Upstream's global business objectives.
• Owning and delivering financial targets (revenue, profitability, and market share) across assigned markets and accounts.
• Building and managing strategic relationships with key telecom operators, digital partners, and enterprise clients in the region.
• Driving end-to-end commercial engagement, from opportunity identification and proposal development to contract negotiation and delivery.
• Managing the complete P&L and business planning for the region, ensuring effective execution of all project activities.
• Acting as the primary commercial escalation point for all major operator accounts in Asia.
• Providing market insights and identifying emerging opportunities to support innovation and business development.
• Contributing to positioning Asia as a key growth region for Upstream over the next few years.