Growth Marketing Manager
WonderFold
The Growth Marketing Manager will own DTC growth and assist with new customer acquisition, retention, CRO, and revenue-driving initiatives across paid media, lifecycle marketing, affiliate, influencer, PR amplification, and new channel experimentation. This role requires a strong understanding of performance marketing, attribution, ecommerce conversion strategy, and growth scalability.
This is not a brand-awareness-only role. Success in this position will be measured by profitable growth, customer acquisition efficiency, conversion improvements, and overall revenue contribution to the business.
Core Responsibilities:
- Own channel strategy, budget allocation, performance optimization, and agency/vendor management across all growth-driving channels including but not limited to paid media, affiliates, creator partnerships, email/SMS, PR amplification initiatives, and emerging acquisition channels
- Drive full-funnel demand generation initiatives focused on scalable customer acquisition, conversion, retention, and profitable revenue growth
- Continuously evaluate channel performance and reallocate spend based on ROI, CAC efficiency, scalability, contribution profitability, and overall business impact
- Identify, test, and scale new growth channels, audiences, partnerships, and acquisition opportunities while quickly pivoting away from underperforming initiatives
- Partner closely with Ecommerce to align acquisition strategy with onsite conversion optimization including landing pages, PDP optimization, merchandising, promotional strategy, funnel improvements, checkout optimization, and customer journey enhancements
- Partner with the Ecommerce team on conversion rate optimization (CRO) initiatives through structured A/B testing, landing page testing, offer strategy, heatmap analysis, and customer behavior insights
- Collaborate cross-functionally with creative, ecommerce, sales, operations, and finance teams to ensure marketing strategies align with inventory, promotions, profitability goals, and company priorities
- Provide performance feedback and testing direction to creative teams to improve ad efficiency, engagement, and conversion performance
- Build and maintain weekly/monthly growth reporting dashboards with actionable insights, forecasts, and strategic recommendations
- Forecast revenue performance, media efficiency trends, promotional impact, and acquisition scalability opportunities
- Own and report on key growth KPIs including but not limited to:
- CAC (Customer Acquisition Cost)
- MER (Marketing Efficiency Ratio)
- ROAS
- Conversion Rate (CVR)
- Contribution Margin
- New Customer Revenue
- Paid Media Revenue
- AOV
- LTV
- Build a culture of rapid testing, optimization, accountability, and data-driven decision making across the growth marketing function
Required Skills/Abilities:
- 5+ years of experience in growth marketing, performance marketing, acquisition marketing, or digital marketing roles within a DTC/e-commerce brand
- Proven experience scaling paid media budgets while maintaining profitability and efficiency targets
- Strong understanding of attribution, incrementality, media buying, conversion optimization, and ecommerce growth strategy
- Hands-on experience with:
- Meta Ads
- Google Ads
- Shopify
- GA4
- Klaviyo and/or Attentive
- Landing page optimization and testing tools
- Strong analytical, financial, and forecasting capabilities
- Advanced Excel/Google Sheets skills
- Experience managing agencies, freelancers, and external marketing partners
- Strong communication, organization, and project management skills
- Ability to operate with urgency in a fast-paced, high-growth environment
Education and Experience:
- Experience within juvenile products, lifestyle, family, consumer goods, or premium DTC brands preferred
- Experience with Amazon marketing and marketplace strategy
- Familiarity with attribution and analytics platforms such as Triple Whale, Northbeam, or Hyros
- Experience working in founder-led or rapidly scaling businesses
Physical Requirements:
- Prolonged periods sitting at a desk and working on a computer.
- Must be able to lift up to 15 pounds at times.
- Must be able to stand for extended periods of time.
- Must be able to withstand emotional and physical stress.
- Must be able to work early mornings, evenings, weekends, and holidays.
EEO Statement:
E-Solutions is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, disability, military status, or national origin, or any other characteristic protected under applicable federal, state, or local law.
This job description is provided to outline what is expected of the employee in this role during their employment with E-Solutions and is not to be construed as an employment contract or guarantee of continued employment. This job description is not designed to be all-inclusive of the responsibilities, duties, and activities of the position, this is subject to change.
$120k - $150k
...SummaryThe Insight Manager is a hands-on leader responsible for advancing Athens Services’ customer experience strategy through data,... ...convey complex insights simply.Bachelor’s degree in Business, Marketing, Data Analytics, Communications, or related field.PreferredExperience...SuggestedLocal area- ...footprint in North America, including the growth of our second production site in Chino,... ...We are seeking a Business Development Manager who enjoys identifying new opportunities,... ...a direct role in customer satisfaction, market growth, and long-term company success....SuggestedTemporary workNight shiftWeekend work
$100k
...income. To ensure your success, you will have a dedicated sales manager & support team, continued results-driven training, WHAT THE... ...THAT ARE RESULTS DRIVEN FULL SUITE OF PROFESSIONALLY BRANDED MARKETING MATERIALS & PRESENTATION TOOLS ANYTIME LIVE MANAGER...SuggestedLocal area$71.06k
...Functional Title: Marketing Manager Position Type: Administrative/Professional Appointment Type: Regular FTE: 100% Work Schedule: This is an onsite position. Job Description Summary The manager of marketing is responsible for helping to develop and support strategic planning...Suggested$92k - $110k
...Vista Dr, Diamond Bar, CA 91765, USA Job Description Job Title: Marketing Manager Salary Range: $92,000 - $110,000 Job Type: Full Time, Exempt... ...and awareness Plan email marketing programs including list growth, segmentation, and campaign performance Local Store Marketing...SuggestedFull timeApprenticeshipCasual workSeasonal workLocal areaMonday to Friday- ...Lifecycle Marketing Manager iolo / RealDefense develops patented technology and award-winning software that repairs, optimizes, and protects... ...role has significant opportunity for bottom-line impact and growth. The individual will be working to drive retention metrics,...Local areaWork from homeWorldwideFlexible hours
- ...Email Marketing Manager Iolo / RealDefense develops patented technology and award-winning software that repairs, optimizes, and protects computers, to maximize system speed and performance while keeping them safe. With a global presence in 33 countries and products...Full timeFor contractorsWorldwide
- ...iolo / RealDefense is seeking a Product Marketing Manager to take over our software marketing and grow revenue in accordance with corporate goals. The Product Marketing Manager will be responsible for providing our marketing and sales partners with the information they...
$175k - $225k
...provide innovative financialsolutions through our Wealth Management, Capital Markets, Futures andAdvanced Clearing & Prime Services divisions.... ...relentless,customized service is the foundation of our consistent growth. Our growing team is seeking a Vice President, Marketing...Flexible hours- ...-making. Our mission is to make AI workflows smarter, faster, and more transparent. Role Online Marketing Manager will be responsible for driving user acquisition and growth for MultipleChat AI. The ideal candidate has strong experience in Google Ads, SaaS marketing funnels...Remote work
$86.4k - $129.5k
...Job Description: JOB SUMMARY: The Trade Marketing Manager develops and executes marketing and program strategies to support distributor partners, to achieve sales-out growth targets. This role collaborates with dealer partners, creates compelling marketing materials...Contract workWorldwide$86.4k - $129.5k
...Trade Marketing Manager The Trade Marketing Manager develops and executes marketing and program strategies to support distributor partners, to achieve sales–out growth targets. This role collaborates with dealer partners, creates compelling marketing materials and...$147k - $205k
...Middle Market Relationship Manager Serves as the key banking relationship manager for assigned middle market client relationships. Accountable... ...financial performance through profitable revenue and growth and quality credit. At this level, the relationship manager...- ...Senior Associate Vice President, Marketing & Communications About the Company Acclaimed polytechnic university Industry Higher... ...a team of marketing and communication professionals, managing budgets, and ensuring that all activities align with the company...
$3,000 per month
...thinks like an educator, measures like a marketer, and genuinely cares about the photo... ...keyword via ManyChat automation Follower growth rate and explore/search reach... ...aligned with our brand Social Media Management Plan, schedule, and publish content...Remote work- ...Ppc Manager We are seeking an experienced and results-driven PPC Manager to oversee and optimize our paid advertising... ...media, deep analytical skills, and a passion for driving growth through data-driven marketing. Key Responsibilities Plan, execute, and...
- ...CA, is searching for a Social Media & Influencer Specialist. This full-time role involves managing day-to-day operations of organic social media channels and influencer marketing campaigns. The position requires a bachelor’s degree and at least 3 years of experience in...Full time
- ...About the Role JOBY is looking for an R&D Project Manager to lead the execution of new product development across global teams. Based... ..., unlimited PTO Relocation assistance Employee discount Career growth in a global brand — with real ownership from day one The opportunity...Full timeWorldwideRelocation packageFlexible hours
$94.15k
...support the University's institutional priorities. The incumbent will manage and grow an assigned list of donors and prospects, both local... ...contributed revenue to meet the demand of the organization's growth. Percentage Of Time 50% Specific Duties ~ The...Work at officeLocal areaMonday to FridayAfternoon shift- ...support project‑related events, including groundbreakings, milestones, ribbon cuttings, open houses, and community engagement events Manage event logistics such as scheduling, vendors, catering, invitations, and on‑site execution Coordinate with project leadership, owner...For contractorsLocal areaNight shiftAfternoon shift
- ...Marketing and Communications Manager Working in close partnership with the Director of Marketing and Strategic Communications, the Marketing and... ...community monitoring, analytics, and recommendations for growth and engagement. Support the planning and production of...Contract workPart timeFreelanceWeekend workAfternoon shift
$75k - $85k
...searching for an experienced Social Media Manager to join our team. The salary range for... ...institutional social media operations for Marketing and Communications. The role manages the... ...opportunities for engagement and growth Monitor institutional mentions, audience...Full timeContract workFreelanceWork at officeLocal areaMonday to FridayFlexible hoursAfternoon shift- ...recognition. Responsibilities: Develop and execute data-driven marketing strategies to increase user acquisition, brand awareness, and... ...marketing initiatives and maintain a competitive edge Manage and optimize our social media presence, ensuring a consistent and...Full time
- ...Stop Halal is looking for a Social Media Manager to accelerate and expand our company’s... ...and engagement with a focus on audience growth. This role will manage the company’s overall... ...social media plan that is aligned with marketing goals and priorities. Manage social...Work experience placementSeasonal work
- ...ideal candidate must be adept at connecting with diverse groups and representing the brand on campus. The role involves project management skills, flexibility in working hours, and a strong team player attitude. Candidates must also be able to lift 25 pounds and be immersed...Part time
$100k
...from alumni, parents, and friends of Pomona College. The DOD(R) manages a portfolio of prospects located primarily in Northern... ...decision-making. Education: Bachelor's degree in communications, marketing, journalism, business administration, or a liberal arts field....Permanent employmentFull timeWork at officeRemote workMonday to FridayAfternoon shift$72k - $75k
...Claremont, CA**Job Posting Title:**Social Media Manager**Job Details and Requirement:**Department: Communications and Marketing Supervisor: VP for Communications and... ...reports highlighting reach, engagement, audience growth, video performance, traffic, and campaign outcomes...Full timeRemote workMonday to FridayAfternoon shift$75k - $85k
...good, you'll have mentors who empower your growth along a purposeful career path. You align... ...of blood drive sponsors to increase market presence and drive growth in emerging communities... ...sponsors within assigned territory. Manage complex internal and external stakeholder...Contract workTemporary workFlexible hours$80k - $120k
...requirements into proposals, quotes, and sample/evaluation plans; manage RFIs/RFQs. Drive design‑ins from concept to launch; support DV/... .../FAE when needed. Monitor customer roadmaps, competitors, and market trends; adjust targeting and messaging. Feed product and pricing...Base plus commissionMonday to FridayShift work$81.1k - $101.3k
...Business Development Manager - Pico Rivera, CA Job Summary Under general supervision, this... ...account strategy for maintenance and growth; create a future opportunities roadmap for... ...Qualifications Bachelor’s Degree in Marketing, Communication, Public Relations, Business...Full timeContract workTemporary workWork experience placementLocal areaVisa sponsorshipNight shift
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Growth Marketing Manager. Be the first to apply!


