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US Head of Healthcare

$180k - $200k

TAL Life LTD

Job Title: US Head of Healthcare Location: New York Overview MiQ is a global programmatic ads and media partner. As Head of Healthcare for our ads business, reporting to the EVP, U.S. Strategy, you will drive revenue growth across Healthcare and Pharma by bringing MiQ’s full advertising offering to market in a way that directly addresses the needs of healthcare marketers. This role will serve as the commercial lead for the healthcare vertical, partnering closely with the national sales organization to identify growth opportunities, meet with brand marketers and agency stakeholders, and help convert healthcare demand into scalable revenue. You will play a critical role in bringing new healthcare products and solutions to market, working side‑by‑side with Sales to ensure teams are equipped, confident, and actively taking these offerings to clients. You will also lead the healthcare go‑to‑market strategy, ensuring our positioning, product roadmap, client narratives, and sales materials are aligned to the unique needs of the category. This includes partnering with product, partnerships, marketing, and sales leadership to develop differentiated programmatic solutions, define category‑specific requirements, shape thought leadership, and represent MiQ in strategic client conversations and industry events. Responsibilities Own and execute the U.S. healthcare commercial strategy, focusing on increasing revenue, expanding pipeline, improving profitability, and accelerating growth across healthcare and pharmaceutical advertisers. Serve as a senior commercial partner to the national Sales organization, helping teams identify priority accounts, shape client strategy, influence high‑value opportunities, and drive deals to close. Build and deepen direct relationships with healthcare and pharmaceutical brand marketers to create demand, strengthen agency partnerships, and unlock new revenue opportunities. Lead the go‑to‑market rollout and adoption of healthcare products, ensuring Sales teams are trained, equipped, and confident in positioning solutions in client and agency conversations. Translate feedback from brand marketers, agencies, clients, and Sales into product, partnership, and marketing priorities that strengthen the healthcare offering and support scalable growth. Advance innovation within the healthcare vertical by identifying market gaps, emerging trends, compliance considerations, and new opportunities for differentiated programmatic solutions. Be a lead voice at industry advertising conferences, write thought leadership, and help shape marketing activations in the healthcare vertical. Partner with the MiQ Sales Marketing team to promote, position and train internal commercial teams on MiQ’s healthcare offerings and the unique needs of vertical marketers. Serve as a subject‑matter expert on the healthcare marketing landscape, staying ahead of emerging trends, industry partnerships, compliance and privacy developments, and market shifts to inform strategy, educate cross‑functional MiQ teams, and strengthen go‑to‑market execution. Qualifications Proven salesmanship and the ability to influence, motivate, and support a national sales organization to drive healthcare revenue growth. An established network of healthcare and pharma brand‑direct relationships, with the ability to open doors, create demand, socialize with senior clients, and strengthen agency partnerships. Strong relationships with key players across the ad‑tech ecosystem, including buy‑side and sell‑side partners, with a focus on healthcare data, measurement, technology, media, supply, and platform partners. Deep understanding of the healthcare advertising landscape, including pharma, provider, payer, regulatory requirements, market dynamics, compliance considerations, and consumer behavior trends. Technical fluency and marketing science expertise, with the ability to understand complex solutions, translate them into clear client value, and present confidently to internal and external stakeholders. Ability to turn strategy into clear action, simplify solutions for the market, partner with Marketing on compelling client narratives, and help move deals through agency and client teams to secure buy‑in and close revenue. Executive presence and communication skills, with the ability to lead strategic client conversations, deliver compelling presentations, and represent the company externally in the healthcare market. Proven ability to build industry thought leadership through panels, conference presentations, published content, client events, and other market‑facing activations. Benefits Hybrid work environment. New hire orientation with job‑specific onboarding and training. Internal and global mobility opportunities. Competitive healthcare benefits. Bonus and performance incentives. Generous annual PTO, paid parental leave, with two additional paid days to acknowledge holidays, cultural events, or inclusion initiatives. Employee resource groups designed to connect people across all MiQ regions, drive action, and support communities. Pay Transparency. Compensation for New York City: $180,000–$200,000. Details will be shared in initial discussions. Equal Opportunity Employer. #J-18808-Ljbffr

Vacancy posted 4 days ago
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