Director of Consumer Insights
Virtual Vocations Inc
Leading the consumer insights function, the remote Director of Consumer Insights will define strategic initiatives, oversee brand and growth insights, and ensure data-driven understanding informs product and marketing strategies across the organization. Key responsibilities Lead the Consumer Insights function and establish best-in-class research standards Oversee UX/UI research to enhance consumer experiences and drive product improvements Provide strategic oversight for New Product Development research initiatives Required qualifications 10+ years of experience in consumer insights, UX research, or market research Proven experience in building and evolving insights functions that influence strategic decisions Deep expertise in qualitative and quantitative research methodologies Strong business acumen with the ability to connect consumer insights to organizational priorities Experience in high-growth environments, preferably in DTC, wellness, or consumer products
Vacancy posted 3 days ago
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